Data Management

Press Release: Data Conversion Laboratory & IXIASOFT Announce Partnership for Global Organizations
March 5, 2020 at 3:16 pm

Fresh Meadows, NY, March 4, 2020–Data Conversion Laboratory (DCL), an industry leader in structured data and content transformations, and IXIASOFT, a leading CCMS software solution provider, today announce a new partnership for global organizations. Together, DCL and IXIASOFT help customers dramatically improve business processes and productivity when managing content and corresponding metadata. “This partnership provides…

New York Senator Proposes a Federal ‘Data Protection Agency’
February 14, 2020 at 12:03 pm

New York Sen. Kirsten Gillibrand wants the United States government more involved in protecting digital privacy, and she wants to create a new federal agency to do it. Gillibrand (D-NY) proposed legislation Thursday to create a Data Protection Agency at the federal level. In an outline of her proposal, published on the official Senate Medium account, Gillibrand…

Integrated Data Success Requires Cross-Organizational Support
February 11, 2020 at 4:33 pm

"Content is still king, but data is going to make you rich," says Ronda Hughes, a B2B media veteran who has led audience data strategy at companies including EnsembleIQ and UBM Americas. The caveat: “Every team within your organization has to buy in to the importance of data collection, audience segmentation, quality over quantity, and a content strategy that drives engagement."

3 Publishers on Data Regulation, Cookie Blocking & the New Age of Consumer Privacy
January 22, 2020 at 3:37 pm

Data protection laws and privacy-minded browser updates are forcing publishers to rethink their digital business strategies. At Publishing Executive’s FUSE Media Summit in November, media execs from Northstar Travel Group, Annex Business Media, and Granite Media discussed how their organizations are adapting for success.

2020 Data Predictions for Publishers
December 16, 2019 at 8:50 am

It’s no real surprise that spend on data grew $3 billion in the last year alone. For publishers, capturing, organizing, activating, and analyzing data helps them develop deeper relationships with their audiences and create new opportunities for advertisers. For marketers, audience acquisition and engagement are paramount. But as investments in data ramp up, so do…

Think the CCPA Is Just GDPR 2.0? Think Again
December 13, 2019 at 8:00 am

With the effective date of the next major piece of data protection legislation – the California Consumer Privacy Act (CCPA) – less than a month away, many media owners are overwhelmed. Though 40% of publishers in a July 2019 survey predicted that CCPA would be the legislation that affected their businesses the most for the…