Digital Magazines

Rethinking Digital Editions During the Pandemic and Beyond
April 23, 2020 at 4:45 pm

Magazine publishers are making tough decisions about print issue runs during COVID-19 — and taking a second look at their digital editions in the process. Paul DeHart, CEO of digital publishing platform BlueToad, shares some best practices and possibilities.

Bloomberg Media's CRO Thinks It's a Great Time to be a Publisher
January 21, 2019 at 12:02 pm

It is, to hear Bloomberg Media's Keith Grossman tell it, both the best of times and the worst of times to be a publisher, depending on who you ask. On January 1, the global chief revenue officer broke down his view of the digital media landscape on LinkedIn in an inelegantly titled manifesto called "Topline…

Challenges, Missteps and Hope Abound for Digital Media
December 21, 2018 at 12:01 pm

Legacy media players may be having their first moment of schadenfreude in a long time as the youths of digital content get their own turns at struggle and uncertainty. About 20 years into the Internet and print publications, the relatively few that survived the shift to digital life anyway, have already been put through the revenue ringer — forced to rut out new sources of cash,…

Apple Can’t Win Over Media With Its Old Approach
December 17, 2018 at 11:53 am

Apple Inc. wants to become a subscription powerhouse for music, apps, online video, news and more. The company’s negotiations with news and magazine publishers offer a glimpse at the challenges this strategy will face. Bloomberg News detailed on Wednesday why some news and magazine publishers are wary of Apple’s effort to refashion Texture, a company Apple acquired this year that offers…

Apple’s ‘Netflix for Magazines’ Getting a Chilly Reception
December 14, 2018 at 11:19 am

When Apple Inc. introduced the iPad eight years ago, media executives rejoiced. “Sit down once a day and pray to thank Steve Jobs that he is saving the publishing industry,” the head of German publisher Axel Springer said about the tablet in 2010. But the idea of paging through a magazine on an iPad never really caught on. Newspapers…