Human Resources

Hearst Cuts More Rodale Jobs in the Lehigh Valley
February 14, 2018 at 1:39 pm

Hearst is continuing to chip away at what’s left of Rodale’s workforce in the Lehigh Valley, eliminating 35 more jobs and bringing the total to 185 since the beginning of the year. The New York media giant notified the Pennsylvania Department of Labor and Emmaus borough officials of the cuts in a letter Tuesday, as…

LA Journalism’s ‘Prince of Darkness’
January 26, 2018 at 11:01 am

LEWIS D’VORKIN’S VOICE is tranquil as he threatens his staff. The editor in chief of the LA Times explains slowly that someone in the newsroom isn’t playing by the “rules of ethical behavior.” Someone, he says in a recording obtained by CJR, is “morally bankrupt.” He doesn’t name names. For a man who often tells people his favorite…

Vice Suspends Two Top Execs in Wake of Sexual Harassment Allegations
January 3, 2018 at 1:39 pm

Vice Media has suspended two senior executives — president Andrew Creighton and chief digital officer Mike Germano — following a New York Times report last month detailing sexual harassment allegations against them. The company’s decision to put the two execs on leave was announced in a memo to staff Tuesday from Vice COO/CFO Sarah Broderick…

Why Talent Strategy Needs to Complement Tech Strategy
December 21, 2017 at 10:12 am

It’s clear that publishers need to invest in new technologies to remain competitive in a transformed industry. But technology is not a solution in and of itself, says Krystle Kopacz, CEO of Revmade, a consulting firm that helps publishers and marketers launch new revenue streams. Just as important is the talent behind the technology, explains…

Revmade CEO's Advice for Nurturing Media Talent in Tech-Driven Age
December 21, 2017 at 10:07 am

Krystle Kopacz, CEO of publishing consulting firm Revmade, says that the newest and shiniest technologies are not enough to transform a publishing company. Along with evolving technology and business strategies, publishing executives must update their talent strategies too. Above all, Kopacz says that publishers should look to hire and nurture talent that is curious about…

How Publishers Can Use Skunk Works Projects to Discover Top Talent & Drive Innovation
November 27, 2017 at 8:00 am

"Skunk Works" is a term often used to describe unconventional project teams that collaborate to solve new problems within an organization. Lockheed Martin coined the phrase in the '40's to describe its Advanced Development Programs, a team that created designs for groundbreaking military aircrafts. Media and sales expert John French argues that publishers should adopt…

At IMAG, Media Revolutionaries Are Breaking the Rules to Find New Revenue
May 30, 2017 at 2:00 pm

I have several media conferences that I relish and greatly look forward to each year, and IMAG-MPA is one of the best of them. Imagine what is like for a long-time publishing enthusiast like me to be in a room filled with like-minded entrepreneurs who happen to be in the magazine business. Intoxicating, yes? Here…

It's Time to Rethink the Hunter-Farmer Sales Model
April 10, 2017 at 1:51 pm

The Hunter Farmer sales model is a popular way to organize media sales teams. "Farmers" are salespeople that cultivate existing business, making sure not to lose clients, while "hunters" are the salespeople that go out and find new business. While the model makes sense in theory, sales expert and Former Cygnus CEO John French believes…