Launches

City and Regional Mags Still a Seller’s Market
May 1, 2007

Mergers and acquisitions activity remains lively throughout the media and information industry. The market maintained its brisk pace through the first quarter of 2007 according to the Jordan, Edmiston Group Inc., which reported 207 transactions valued at nearly $13 billion. Thirty-one of these transactions through March were in consumer and business-to-business magazines, six more than 2006’s first quarter. These magazine transactions resulted in about $1.5 billion, a significant increase over the categories’ $229 million through March of last year. The city and regional publishing segment was perhaps among the most active, suggests Kim Mac Leod, president of Norwalk, Conn.-based Regional Media Advisors, which is

New Study Projects Growth in Magazine Titles, But Lower Total Magazine Volume
April 13, 2007

A recent study conducted by Print Industries Market Information and Research Organization (PRIMIR) offers a look at a number of trends and market influences likely to shape the North American magazine printing industry over the next five years. A highlight of the study, titled “Magazine Printing and Publishing 2006–2011,” is its offering of four potential scenarios that may play out through 2011: the “disaster” scenario, the “pessimistic” scenario, the “optimistic” scenario and the “most probable” scenario. It also chronicles the rise of the digital age of publishing and brings into focus the needs of today’s and tomorrow’s magazine publishers and printers. The research, which was

Ad Spending on Consumer Magazines Up, B-to-Bs Down, in 2006
March 23, 2007

Advertising spending on consumer magazines rose 3.9 percent in 2006, according to preliminary figures released this week by Nielsen Monitor-Plus, an advertising service of The Nielsen Company. Business-to-business titles saw a 0.2-percent decrease in advertising dollars in 2006, however. Ad spending increased across almost all of the categories of media tracked by Nielsen Monitor-Plus, led by the Internet (35-percent increase). Local newspapers saw the largest drop-off, with a 3.6-percent decrease in ad revenues in 2006 compared to 2005. “Total U.S. ad spending continues to grow, with the Internet, Spanish-language [television] and outdoor [ads] leading the way,” said Brian Lane, senior vice president of

Future of Print Takes Center Stage at Last Week’s Publishing Executive Conference
March 12, 2007

More than 1,000 publishing industry professionals turned out to the 2007 Publishing Executive Conference and Expo, held last week at the New York Marriott Marquis, Times Square. The event featured more than two dozen educational conference sessions and a bustling exhibit hall that played host to nearly 100 of the industry’s leading suppliers. The conference was highlighted by a standing-room-only session pitting industry guru (and Publishing Executive magazine columnist) Bob Sacks against Dr. Samir Husni, chair of the University of Mississippi’s Journalism Department and also known as “Mr. Magazine.” The duo traded jabs in a lively debate over the future of print. Sacks stressed the

Editor’s Note: Industry Leaders to Converge on New York Next Week
March 1, 2007

More than 1,000 top executives from all walks of the magazine publishing industry will convene at New York’s Marriott Marquis, Times Square next week as part of the 2007 Publishing Executive Conference & Expo (www.PubXpo.com). With two dozen educational sessions being led by more than 60 speakers from headliners like Google, Time Inc., Hearst, Pennwell, Penton Media, Forbes.com, Cygnus Business Media, and many, many more, we’re thrilled to be hosting this landmark event, March 5-7. And it’s not too late to register: visit www.PubXpo.com for more information or just register on site. Even if you can’t make it out to

MPA Identifies Over 150 Magazine Digital Initiatives in 2006
March 1, 2007

There were 155 magazine digital initiatives enacted by consumer magazines in 2006, according to research released by the Magazine Publishers Association (MPA) on Feb. 27 at the group’s third “Magazines 24/7” Digital Conference. Many of the innovations capitalized on community building, video and user-generated content. According to the MPA, Hearst, Meredith Corp. and Time Inc. have all announced the creation of in-house production companies dedicated to the creation of video and Web applications for their magazines. “For content creators and content brand managers working for magazines, these are exhilarating times,” said MPA President Nina Link in her opening remarks at the “Magazines 24/7” conference held at

EDITOR’S NOTE: REMINDER—Publishing Executive Conference & Expo Fast Approaching
February 9, 2007

The 2007 Publishing Executive Conference & Expo is fast approaching. This year’s conference features more than 25 sessions for magazine publishing executives with topics and discussions ranging from business management and development, to production and manufacturing, to interactive and online media. Conference: March 5-7, 2007 Expo: March 5-6, 2007 Location: New York Marriott Marquis, Times Square Confirmed speakers include leading executives from top companies such as Time Inc., Penton Media, PennWell, The New Yorker, Forbes.com and U.S. News & World Report. The conference’s keynote address will be delivered at 9:15 a.m. on Tues., March 6, by Jim Gerber, Google’s content partnerships

American Magazine Conference Goes ‘Beyond the Page’
November 3, 2006

The 2006 American Magazine Conference, hosted by Magazine Publishers of America, packed three days of programming and hundreds of executives from top consumer mags into the Arizona Biltmore in Phoenix last week. The conference’s theme—”Beyond the Page”—promised attendees a look at how to extend their content, business and brand into nontraditional forms of media; however, AMC speakers were careful to point out that not as much has changed as some might think. “We’re still in the same business,” agreed both Ann Moore, Time Inc. chairman and CEO, and Steve Murphy, president and CEO, Rodale Inc. in their Monday morning session titled “Just What Business

Two-thirds More Consumer Mags Launched in Q3 than During Same Period in 2005
October 20, 2006

Forty-seven consumer magazine launches were announced in the third quarter of 2006, according to research conducted by Magazine Publishers of America (MPA). This is an increase of 34.3 percent over the same period last year. Among the new titles launched were: 17 lifestyle titles, 14 magazines for the affluent sector, 13 magazines for men, 12 magazines for women, and nine new titles targeting African-Americans. During that same period, 40 magazine digital initiatives were announced, according to MPA. MPA aggregates the information by reviewing publicly available information in news articles and press releases. Among the new initiatives announced in the third quarter of 2006 were

Internet Addiction: Stanford Study Seeks to Define Whether It’s a Problem
October 20, 2006

STANFORD, Calif. — Is spending too much time online a prevalent and damaging condition, or simply a bad habit among a select few? Stanford University School of Medicine researchers have taken an important step toward resolving the debate over whether compulsive use of the Internet merits a medical diagnosis. In a telephone-based study, the researchers found that more than one out of eight Americans exhibited at least one possible sign of problematic Internet use. The findings follow results from previous, less rigorous studies that found a significant number of the population could be suffering from some form of Internet addiction. “We often focus