Launches
October 6, 2017 at 1:44 pm
Condé Nast is launching a digital brand for the LGBTQ community on October 26, called Them. It's the first project from Condé Nast’s new incubator, which was created to develop new brands and businesses. Condé Nast claims it is the first big publisher to tap into this market. Them will be aimed primarily at Generation Z,…
October 5, 2017 at 11:31 am
Hey, you up? It’s your pals at Crooked Media. We launched this company because we were angry, worried, and hopeful for our country, and wanted a place to talk about politics that can inform, entertain, and inspire action. Pod Save America, our first show, is where we try to talk about politics the way actual…
October 3, 2017 at 2:02 pm
In an effort that took a year to come together, Hearst’s Marie Claire launched its own retail location last week. The shop, called The Next Big Thing Concept Shop, is a pop-up shop that brings magazine pages to life, featuring fashion, beauty, entertainment, technology and wellness interwoven with innovative technology. “The idea of the Next Big…
September 29, 2017 at 2:10 pm
Meredith today announced the launch of a new brand: Strive. Meredith is building the new brand through Facebook, as well as through five brands, Martha Stewart, SHAPE, Better Homes & Gardens, Parents and EatingWell. It is a conservative way to launch a new brand, but it’s a launch, nonetheless. It is also a launch into…
September 19, 2017 at 1:58 pm
DALLAS, TX (September 19, 2017) — HousingWire just announced the formation of HW Content Solutions. Led by Managing Editor, Sarah Wheeler, HW Content Solutions will be focused on brand journalism solutions that allow brands to reach HousingWire’s desirable audience of mortgage and real estate finance decision makers. Sarah Wheeler, Managing Editor,…
September 8, 2017 at 6:00 am
Scribd, the San Francisco-based startup that wants to be the Netflix for text, has a new plan to lure more subscribers: Give them The New York Times. This morning, Scribd announced a new two-for-one deal for students. Those with valid .edu addresses can pay $1.87 per week and get access to Scribd's library of written…
September 7, 2017 at 6:00 am
With its insider-y lingo and unending stream of numbers, business news isn't the most reader-friendly beat in the journalism industry. That's one of the reasons why Quartz is now selling a book that explains the global economy using objects — things readers can literally grasp — as its focal point. "Quartz: The Objects that Power the Global…
September 6, 2017 at 9:42 am
DECATUR, Ga. — It was Friday afternoon at Kimball House, a casually elegant bistro set in a 19th-century railroad depot where the bartenders wield Herbsaint, rye and peach honey. Chuck Reece, 56, editor in chief of the website The Bitter Southerner, was at the bar, poring over the day’s raw oyster menu and using a…
August 31, 2017 at 11:48 am
All writers want to be rock stars and all rock stars want to be writers. It seems that goes for rappers and pop divas, too. Pop juggernaut Taylor Swift is following in the footsteps of hip-hop recording artist and producer Frank Ocean by publishing her own magazine, or actually two magazines, in conjunction with her…
August 25, 2017 at 2:16 pm
Goodspeed, a new quarterly airlines magazine, launched August 13 on Tradewind Aviation, a boutique airline. The magazine is placed on the seat of every flight; its current circulation is 52,000. Tradewind Aviation flies 15,000 flights a year from its base at the Westchester County Airport in New York and Luis Munoz Marin International Airport in…
