Magazines

Will Pandemic and Politics Put Postal Service in Peril? Here Are the Facts.
June 10, 2020 at 7:30 am

Depending upon which experts you heed, the U.S. Postal Service is either just a few months away from insolvency or it’s in no danger of running out of cash any time soon. The purpose of accounting, one of my favorite professors used to say, is to give people the information they need to make decisions.…

Survey: Publisher Response to COVID-19 Pandemic
May 21, 2020 at 9:38 am

Publishing Executive needs your input! We're trying to better understand how publishers are responding to the COVID-19 crisis and their expectations for business over the next 12 months. Take this short survey today and be entered in a drawing to win a $100 Amazon gift card.

The Week Editor in Chief Bill Falk to Mr. Magazine™: “I Feel an Even Greater Responsibility to Our Readers to Be Able to Sift through This Information and Try to Detect a Signal in the Noise…”
May 1, 2020 at 9:56 am

I spoke with Bill recently and we talked about all of the particulars of working from home, publishing a magazine with your staff via remote communications, and about how journalists and information providers rank right up there with First Responders to him when it comes to helping people get the content they need to stay safe and well.

Achieve MVP Status in Magazine Media: Be Relevant, Necessary, and Sufficient
April 20, 2020 at 8:00 am

The MVP of any magazine or magazine media company should be the audience – no ifs, ands, or buts about it. And that MVP status is only achieved through the true underlying meaning of those letters when it comes to magazines and magazine media: M: Meet and exceed the needs, wants, and desires of your audience.…