Marketing

Highlights Brand Campaign Inspires Millennial Parents to Nurture Optimism
August 20, 2020 at 12:28 pm

The pandemic has pushed parents to new stress levels, as many balance remote work with childcare and homeschooling. Though these are trying times, Highlights is asking young parents to “try to see the bright side” in its current brand campaign – the first in the media company’s 74-year history.