Printing and Manufacturing

What Is the Easy Path to Publishing Riches Overnight? A Delusion
October 26, 2018 at 12:12 pm

When I started this blog a decade ago this month, the Get Rich By Blogging Hype Machine was just getting revved up. Within a few years, pundits declared that blogging is dead, just as they had declared that “Print is dead” a few years earlier. (Both media have shown…

A Decade of Delusions: 10 Things We Got Wrong About Publishing in the Digital Age
October 15, 2018 at 9:31 am

A decade ago this month, despite not knowing my RSS from a hole in the ground, I created a blog called Dead Tree Edition out of desperation. As a “print guy” in a magazine industry undergoing digital disruption, I knew I would soon be obsolete if I didn’t become more versed in web publishing. So…

Study: Magazine Publishers Still Eager for Print Innovation, But Want to Test Drive First
October 8, 2018 at 4:56 pm

I often hear folks in the magazine industry lament the fact that there’s not an appetite for innovating and reinventing print publications, despite the still significant role print plays in many publishing companies’ business models. We’ve reported on some interesting innovations and possibilities for making print products more targeted and data-driven. Earlier this year Elle…

Association Media Are Growing With New Revenue Opportunities
October 1, 2018 at 11:38 am

Association magazines are a common benefit to members and have developed a longstanding, healthy area for publishing. But like much of the print publishing industry, such magazines are beginning to diversify the means for generating revenue. “I think where associations have a struggle is with being able to maintain that core membership base in defining…

2019 Print Forecast: Tight Paper Market Will Continue Squeezing Publishers
August 13, 2018 at 1:29 pm

At the beginning of next year, magazine publishers will be paying about 25% more for paper than they did just 18 months earlier -- assuming they can find any paper to buy. There are no signs that the scarce supply and rising prices afflicting all U.S. buyers of publication papers will abate in 2019. Magazine-quality…