Technology

Snapchat Axes Licensing Deals with Publishers Amid Redesign Turmoil
May 7, 2018 at 2:01 pm

Snap reportedly plans to stop paying its publisher partners upfront licensing fees for their daily and weekly Discover editions, publishers' digital magazine-like collections of photos and videos in the app, according to Digiday. The social company is opting to have Discover publishers monetize solely from ad revenue…

5 Technologies Reshaping Ecommerce
May 2, 2018 at 11:51 am

Technology isn’t just changing the way consumers shop; it’s opening up new channels and giving ecommerce stores new ways to interact with customers. But the latest and greatest innovations aren’t always new. Sometimes the technology is improved over a long period of time, becoming more intuitive and better able to meet the demands of a…

Ecommerce is On the Rise Again. Here Are 6 Articles On Ecommerce Strategies for Publishers
May 2, 2018 at 11:42 am

Ecommerce has emerged as a hot topic for 2018. Just last month Hearst Magazines acquired a minority stake in Gear Patrol (a men’s brand focused on enthusiast products and content) to bolster it’s ecommerce strategy, while Future (parent company of TechRadar and PC Gamer), acquired NewBay Media, (which is heavy on enthusiast and product-based verticals…

Press Release: MPS to Acquire Tata Interactive Systems
May 2, 2018 at 10:46 am

Mumbai, April 24, 2018: MPS Limited (MPS) and Tata Industries Limited (TIL) announced today that they have entered into definitive agreements for the acquisition of TIL’s enterprise e-Learning business. Through this acquisition, MPS will acquire Tata Interactive Systems India (a division of TIL), Tata Interactive Systems AG, and Tata Interactive Systems GmbH. The transactions are…

Facebook Reveals the Untrustworthy Way it Ranks News Outlets for Trust
May 2, 2018 at 10:33 am

Facebook has started ranking news organizations on its platform — but it’s relying on Facebook users to tell them which outlets are trustworthy and which are not. Speaking to media executives at Facebook’s F8 developer conference Tuesday, Mark Zuckerberg revealed more trusted outlets are already being boosted on the…

Artificial Intelligence - An Opportunity for Publishers?
April 27, 2018 at 11:16 am

The hunger for knowledge about the topic seems to be fuelled by a number of elements. On  many levels there is a wider discussion about how AI will change society, and this has sparked some publishers interest in working out how it can…

Can Publishers Monetize Their Digital Technology Expertise?
April 27, 2018 at 10:24 am

Recently I sat down with Thorin McGee, editor-in-chief of sister publication Target Marketing, to discuss the technologies publishers are adopting – and in some cases have mastered – to consider how this impacts the marketing ecosystem. In many cases, publishers are now leading the way in terms of innovating with digital media and marketing technology,…

3 Hidden Costs of Third- and Fourth-Party Digital Solutions
April 26, 2018 at 10:44 am

Online publishing in 2018 has come a long way since the 90s. A typical website today can be using over 75 different external digital services, with each vendor promising to add some kind of business value. But unfortunately, this enhanced functionality can also introduce performance issues, making it crucial to pick the right ones. These…

3 Gmail Changes: What You Need to Know
April 25, 2018 at 10:09 am

Gmail is going to look very different, very soon. Gmail changes are coming to the web version of the email option, making it look more