Video

Google VR Platform Includes Partnerships with the NYT, WSJ & More
May 19, 2016 at 2:10 pm

Accompanying the announcement of its Daydream mobile virtual reality initiative, Google is revealing a few of the experiences that people might have with its new VR headset. This fall, the company hopes to have Android phone makers launch the first Daydream-ready phones, along with a standardized headset and controller design and a number of Google apps…

Press Release: Time Inc. Launches 'INSTANT,' a Mobile-First, All-Video Platform
May 18, 2016 at 12:22 pm

NEW YORK—(BUSINESS WIRE)—Time Inc. (NYSE:TIME) today announced the upcoming launch of INSTANT, a mobile-first, all-video platform featuring content about the lives and projects of digital celebrities as well as content created by digital celebrities exclusively for INSTANT. INSTANT will deliver fresh news, features and exclusives about and by “the new famous,” the digital artists of…

Publishers Up Video Bets, Announcing Launch of VR Apps, Instagram Series at NewFronts
May 18, 2016 at 12:21 pm

Publishers appeared in force at this year’s Digital Content NewFronts, a two-week event held throughout New York City that showcases companies’ new digital video programming. The NewFronts presentations are a chance for video creators to pitch advertisers their shows and make the case for spending money on digital video as opposed to cable TV. It’s…

Contobox, Marketo, Parse.ly, PostUp & Reach Marketing Sponsor FUSE 2016
May 12, 2016 at 10:59 am

FUSE: The Convergence of Technology & Media will be held September 12-14 in Center City, Philadelphia. This inaugural technology summit, produced by Publishing Executive and NAPCO Media, is the only hosted-buyer event that brings together highly-qualified publishing and media executives responsible for leading digital strategy with the technology providers that are transforming the industry. An…

How to Identify the Online Learning Opportunity
May 9, 2016 at 7:00 am

Editor’s Note: The below video is excerpted from the webinar “Seizing the Online Learning Revenue Opportunity.” There’s never been a better time to launch an online learning business, says Thought Industries CEO Barry Kelly. Today the global online learning market exceeds $91 billion, and the barriers to entry have lessened considerably. As little as five…

Time Inc. Announces The People/Entertainment Weekly Network
May 5, 2016 at 2:16 pm

Time Inc. on Thursday introduced a free, ad-supported streaming video service called the People/Entertainment Weekly Network, joining a growing crush of publishers trying something similar. While the marketplace is becoming a bit crowded, Time Inc. still sees so-called over-the-top platforms, which deliver video programming without going through the cable box, as "a significant opportunity, especially…

Announcing Advisory Board for FUSE Media Tech Summit
May 4, 2016 at 3:30 pm

Publishing Executive has assembled a group of distinguished and knowledgeable media and technology professionals to serve as the advisory board for FUSE: The Convergence of Technology and Media, an exclusive 2 1/2-day summit designed to accelerate the adoption of technology in the media industry. Tailored specifically to those tasked with leading technology strategy at media…

GQ Looks to Branded Video Unit ‘GQ Stories’ to Drive Revenue
April 21, 2016 at 12:12 pm

GQ is finding its rhythm between digital and print under chief revenue officer and publisher Howard Mittman. Mittman was moved from sibling publication Wired to GQ two years ago after he helped initiate a strategy at the tech title that would bring digital and print advertising revenue to a 50-50 split. His move to the…