Blue Cross Blue Shield

Designing a Document Strategy
February 2, 2001

Kevin Craine, MBA, recently published Designing a Document Strategy, a book describing the design process relating to traditional print and digital publishing. The following chapter, entitled "The Co-Existence of Digital and Paper Documents," is an excerpt about the history and future of print publishing: Forward-looking organizations must tackle the co-existence of digital and paper documents if for no other reason than the current exponential growth of information. More information has been produced in the last 30 years than in the previous 5,000—the entire history of civilization. What's more, that body of information is expected to double in less than five years. With more