Business 2.0

In Defense of Your Fancy New Homepage: Why Packaging Content Is Still Valuable
May 12, 2015

A trip to San Francisco always gives me a boost of energy, especially when it comes upon the snow-covered heels of a long winter in Boston. So I was particularly excited to visit Facebook last month.

Ok, I'll admit that I felt a bit out of place cruising around their campus on a periwinkle blue, step-in bike while the sun baked my dark blue blazer. To me, it felt more like a theme park from the 1950s than a workplace for the new millennium. Take me to the big rides.


Inc. Magazine Integrates Editorial Resources
April 6, 2012

The Move Strengthens Inc.'s Position as the Leader in the Field NEW YORK, April 6, 2012 (GLOBE NEWSWIRE) -- Mansueto Ventures announced today that Inc. Magazine and Inc. com editorial staffs, previously operating separately, will now be fully integrated. "Given our significant audience growth in the past two years and our readers' growing preference for accessing Inc. through multiple channels, a unified editorial team will better serve the needs of our audience, increase the value we deliver to our customer, and strengthen Inc.'s leadership position in the important small to mid-sized business market" said Bob LaPointe,

GigaOM Acquires PaidContent, Other Assets From Guardian News & Media
February 10, 2012

US-based business and technology media firm GigaOM has acquired paidContent, the flagship brand of ContentNext Media, as well as its other assets, from Guardian News & Media Ltd (GNM), for an undisclosed amount.

GigaOM has also acquired rights for ContentNext Media’s other assets including mocoNews, contentSutra and paidContent:UK. While paidContent is the flagship brand of ContentNext Media and covers the economics of digital content, contentSutra is positioned as an online media news monitor for India.

Flipboard editorial chief on how magazines are flipping out (Q&A)
October 17, 2011

Veteran Time Inc. journalist Josh Quittner completed his defection from print media by joining Silicon Valley startup Flipboard—the popular social-magazine app for the iPad—this past July. Quittner is Flipboard's first editorial director. Before joining the company, he directed Time Inc.'s digital magazine strategy and ran editorial for Time.com.

In the mid-1990s he was the first writer to cover the Internet exclusively for Time. And he's also had stints running editorial for Fortune and Business 2.0. So why leave a namesake publishing conglomerate for an unproven social-media experiment?

Josh Quittner Leaves Time Inc. To Join iPad Magazine Flipboard
June 6, 2011

Josh Quittner, Time Inc. director of digital editorial development for news, sports, and business, is leaving the print magazine world for a startup: Flipboard, the social magazine iPad app. He will be Flipboard’s first editorial director.

What Jack Griffin Would Mean at the Helm of Time Inc.
August 6, 2010

NEW YORK (AdAge.com) -- If Jack Griffin succeeds Ann Moore as CEO of Time Inc. as expected, the publisher of magazines including Time, People, Fortune and Sports Illustrated is likely to evolve further beyond a straightforward magazine company and more toward the marketing-services model that's rising within the industry.

Business 2.0 Becomes Latest Time Inc. Title to Fold
September 7, 2007

Business 2.0, a monthly publication on the economy launched in 1998, will be shut down by Time Inc. following its October issue, according to Editor Josh Quittner’s post on a blog on the New York Times’ Web site this week. There had been much speculation that the title would be sold but Time has instead elected to shutter the magazine as a result of its declining ad pages and circulation figures. The magazine’s total circulation (approximately 600,000) decreased 7.1 percent in the first half of 2007 compared to the same period of 2006, according to figures from the Audit Bureau of Circulation. Ad pages

5-Seconds With ...
February 1, 2007

Frank Anton, CEO, Hanley Wood LLC BACKGROUND: As head of one of the largest b-to-b companies in the country, Anton has been with Hanley Wood for 25 years as an editor and publisher, his first position as editor of Builder. BIGGEST CHALLENGE: Finding better ways to use e-media. BIGGEST PRIORITY: “Adjusting to the changes in our business.” INVESTING MOST HEAVILY IN: Search optimization and other aspects of e-media. Michael Carr, President, Greenspun Media Group BACKGROUND: Focused on the local and visitor experience in Las Vegas, Greenspun Media felt Carr’s background as president of Playboy Magazine and CEO of Weider would be a strong cultural match. BIGGEST CHALLENGE: Finding enough talented people

Fast Stats
April 1, 2006

Advertising inserts remain effective, study says Advertising inserts have readership levels of at least 85 percent for the third consecutive year, a consumer survey reported. (Source: Vertis Customer Focus 2006) Ad revenue up in January, but pages drop Total magazine rate-card-reported ad revenue for January 2006 was up 0.8 percent compared to January 2005. Ad pages numbered 1.9-percent fewer than in January 2005. Two major ad categories posted large gains: n Drugs and remedies earned 18.5 percent more ad dollars than in January 2005. n Financial, insurance & real estate increased 18.1 percent over January 2005. (Source: MPA’s Publishers Information Bureau) ABC

The All-in-One Web Site
February 1, 2006

A look at two Web site leaders that bundle together an array of products and revenue streams. A successful magazine Web site serves its print counterpart by reinforcing the brand, adding credibility and creating a distinct voice for site visitors and magazine readers alike. Publishing Executive took a close-up look a two leading Web sites that do just that—CNNMoney.com and ESPN.com. ESPN.com stands out as one of the premier sports sites worldwide, while CNNMoney.com re-launched Jan. 3, as a more comprehensive business and personal finance Web site than it had been previously. CNNMoney.com was originally launched in October 2001 as a combination of Money.com