Subscribers used to seeing Chicago magazine tucked inside their mailboxes each month are more likely to find them tossed somewhere on their porches or driveways instead. Starting with the February issue, the Tribune Co.-owned magazine has ceased using the United States Postal Service for delivery to a majority of its subscribers, opting instead to utilize the Chicago Tribune's own distribution system.
Every household I know still has at least one — a treasured print subscription. In the midst of all the unwelcome catalogs, credit card offers, and bills, there is that one weekly or monthly periodical we still get in print, still look forward to, and still place on our nightstands or living room tables.
Does a cover illustration carry the same impact that a live action shot does? Like all things involving cover images the answer is, “It depends.”
As society becomes untethered from print-based information and advertising models, publishers continue through a wrenching transformation. The excitement and angst of the industry was felt throughout the Publishing Business Conference and Expo at the New York City Marriott Marquis earlier this week.
The event included an “A-list” of speakers, over 70 innovative technology vendor and service provider exhibitors, and hundreds of attendees from across the magazine, book and media industry.
Two years ago, Bloomberg LP bought Businessweek and pumped resources into the editorial product, making it a more visual and snappy read. Now, it’s relaunching Businessweek.com in hopes of doing the same for the magazine’s website.
With the relaunch, effective today, the formerly generic-looking Businessweek.com reflects the look of the magazine, which creative director Richard Turley has given a bold new redesign. Photos dominate the home page, and there are bright color-coded section tabs, just like those in the magazine.
The expected second round of layoffs at BusinessWeek began on Thursday. Among those cut were Tom Lowry, who covered media and marketing, and Michelle Conlin, who covered workplace issues. Lowry, who has been at the magazine for more than a decade, declined to comment other than to confirm he had been laid off. Conlin confirmed via e-mail that she lost her job.
Drew Schutte has been named senior vice president and chief revenue officer of Condé Nast Digital effective immediately, according to an announcement by the company yesterday.
When approaching the subject of digital editions—those e-publications that preserve print layouts in a user-friendly format, often enhanced with embedded multimedia features—an obvious question comes to mind: What can this platform offer a publisher that a good Web site cannot? “That’s the question we get all the time,” says Cimarron Buser, vice president of marketing and product planning at Southborough, Mass.-based Texterity Inc., who recently pioneered a digital publishing solution for the Apple iPhone. “We know that the way people read Web sites is different from the way they read magazines,” says Buser. “Web sites are more episodic; there’s a lot of
The Publishing Executive Conference and Expo is inviting applications from publishing executives to speak at its 2007 conference, to be held March 5-6, at the Marriott Marquis in New York City. This prestigious event draws thousands of publishing industry executives from around the country and features sessions on magazine manufacturing, production and workflow; publishing management and business development; and interactive publishing. Speakers at the 2006 conference hailed from many of the industry’s leading publishing organizations, including Time Inc., Consumer Reports, The New Yorker, PennWell, VNU Business Publications, Martha Stewart Living Omnimedia, Hearst Business Media, ALM, CMP Media Inc., Business Week, Ziff Davis Media Inc.,