With no government bailout in sight to rescue their ailing industries, more than 1,200 magazine- and book-publishing executives convened at the 2009 Publishing Business Conference & Expo in New York City, March 23-25, in search of strategies to help them weather the worsening storm. And while much of the discussion centered around cost-cutting, the topic of innovation took center stage throughout the event, which featured nearly 60 educational sessions and more than 125 speakers.
Content Data Solutions, Inc.
The decision to take your publication digital is a tough one for publishers to make. Often the personal reasons for staying in print, or publishing only in print, outweigh the economical reasons for going digital. An online version of the publication not only allows the publisher to make immediate changes to ad placements, stories or other information, it also cuts printing costs and allows the end user to view specific portions of the publication. This allows for a more focused advertising base, lower production costs, and more accurate, up-to-date information. The following information is adapted from a white paper issued by Thomas Technology Solutions, a
PHILADELPHIA, PA – Publishing Executive magazine proudly announces Google’s Jim Gerber as keynote speaker for the upcoming 2007 Publishing Executive Conference and Expo, scheduled for March 5-7, 2007, at the New York Marriott Marquis, Times Square. Gerber, director of content partnerships at Google, will present the Keynote Address on Tuesday, March 6, 2007 at 9:15 a.m. The keynote address is open to all registered attendees. “We are thrilled to have Jim give the keynote address at the Publishing Executive Conference and Expo. There are few companies that have as profound an influence on publishing today as Google, so it’s a major boon for our audience of
Not even a George Clooney sighting could disrupt the 2006 Publishing Executive/PrintMedia Conference and Expo, which took place March 20-22 at the Hilton New York. The celebrity was filming his latest picture just feet away from the conference’s registration area and—predictably—attracted all sorts of ogling from attendees and passers-by, but it was the conference and expo that proved the stars of the week. Much like the industry it serves, the conference found itself in an unprecedented state of evolution when it kicked off on Monday, March 20. Amid revolutionary changes in the world of magazine publishing, this year’s conference expanded with the theme “How
E-Content Solutions is broken down into several categories featuring company descriptions and Web sites, including Digital Asset Management, PDF Worflow Tools, Web & Cross-Media Publishing, Web-Based Project Managment and Catalog Production Solutions. DIGITAL ASSET MANAGEMENT: Applied Graphics Technologies (AGT): www.agt.com AGT provides advanced digital image management services, including the Digital Link System, an integrated suite of software applications to capture, store and retrieve content. Artesia Technologies: www.artesia.com Artesia's TEAMS digital asset management solution drives e-business and cross-media output. It is an open, scalable solution designed to fulfill the requirements of information-intensive businesses. Ascential Software: www.ascentialsoftware.com Ascential Media360
Innovations sometimes take a while to reveal their true value. Take Java, for example: a programming language that was once heralded as the solution to software compatibility across the world's desktops. While Microsoft battled Sun for the right to include it in its market-leading Internet Explorer browser, Java was quietly being retooled as an integration platform for back-office enterprise systems. It did a fine job on the desktop, but found a better niche on the server side. A similar phenomenon is occurring within the publishing industry. When the Internet gained acceptance as a new content delivery medium in the mid '90s, print
When the Internet went mainstream, many printers shuddered in the threat of paperlessness. But since competition for online supremacy has reached cut-throat proportions, it's not unusual to see dot-coms looking to traditional media for promotional and print publishing ventures. Such is the case for Travelocity.com, a popular Internet travel site for airfare-watching, planning destinations and even booking reservations via the Web. The dot-com recently announced a partnership with American Airlines Publishing to launch a subscription-based, bi-monthly magazine. While financial details were not disclosed, the partnership signals some significant trends for both the e-commerce and print publishing marketplaces, trends that have some printers already