Alfred E. Neuman turns 60 and what a life he’s led. The smart-aleck looking mascot to Mad Magazine has mocked everyone from presidents to actresses to Sesame Street, prodding us into becoming contrarians and rabble rousers.
On this Election Day, it’s fitting to give Mr. Neuman a well-deserved nod for his irreverent ways.
As Mad editor John Ficarra tells CNN, the magazine was founded at a time when no other publication told kids to question authority.
DC Entertainment announced plans on Friday to release a new MAD Magazine iPad app complete with interactive features and exclusive content. The app was released on April Fool's Day, an appropriate date since it's also the birthday of MAD's infamous mascot, Alfred E. Neuman. The app will be free to download through the App Store and will include a mixture of free and paid content, including a free preview of the magazine.
"We're delighted to bring MAD to the iPad," said MAD Editor John Ficarra. "We think the MAD app may be just the thing to turn the struggling iPad around and make it successful -- though most experts think it may be just the thing that kills it altogether."
For America's number-one comic book company, digital prepress technologies are "off like a bat out of hell," but DC has not given the green light for a complete CTP conversion—yet. "ABOUT 1986 or so, an engineer friend of mine who designs water tanks called me up and said, 'You have to come over and see my new computer and what it can do,' " recalls Bob Rozakis, executive director of production for DC Comics, New York City. "He was drawing on the screen and printing it out in color. I said, 'If the computer can tell the printer how to do this, there has