Hanley Wood

Paul Tourbaf of Hanley Wood to Speak at the Publishing Business Conference & Expo
February 1, 2012

According to Hanley Wood's Senior Vice President Paul Tourbaf, publishers must find new revenue by implementing a good sales approach to stay afloat in an changing industry. As an expert on digital media strategy, Tourbaf will present new ideas for publishers to increase revenue during his session, Improving Your Integrated Sales Tactics and Results, on March 19 at the Publishing Business Conference & Expo.

Today, all publishers are adding platforms to reach audiences, therefore creating new opportunities to reach marketers. In this session, Tourbaf will speak from his experience on how to approach solution-based selling, finding new customer budgets and selling integrated programs.

Pearl Awards Finalists Announced
October 19, 2011

Finalists for the 2011 Pearl Awards were announced today, selected from a record 638 entries from 14 countries.

20 Revenue-Generating Ideas
September 1, 2011

With print-dollars declining for many, and "digital dimes" not necessarily filling in gaps, it is quickly becoming an era of reinvention for publishers.

Thriving in the New Media Universe
May 1, 2011

The 2011 Publishing Business Conference & Expo drew more than 1,200 publishing industry executives to its educational sessions and exhibition hal.

Increase Your Ad Revenue
March 1, 2011

Our fragmented, niched media marketplace presents challenges for media buyers looking to find the best return for their marketing dollars.