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Magazine Web Site Leaders
June 1, 2005

Technology publications have not been alone in their endeavor to stay on top of rapid technological changes in the world. Crain Communications Inc., a business-to-business publisher in Detroit, has been forced to innovate over the years as well. The privately held publisher of 30 titles ranging from Modern Healthcare to Workforce Management has increased its Web presence over the years, creating sites for 21 of its titles. Marc Mathies, new media production director at Crain, says that since the inception of the publisher's first Web site in the mid-'90s, Crain's Web philosophy has been to outsource most of its technology needs. Over the