Scholastic Inc.

Francine Colaneri: Rewriting Publishing History
October 1, 2008

Imagine being able to tell your grandkids that you worked on the Beatles' "Sgt. Pepper" album, or on "Star Wars"—playing an important role in the creation of a cultural phenomenon that anyone would be proud to claim as the capstone of their career.

The Great Numbers Game
October 1, 2008

Numbers are very important in our industry. Next to content itself, I think you could make a strong case that numbers are our business. They are ubiquitous to everything we do and create: How many pages are you printing this month? What is your circulation? What is your ad/edit ratio? And, of course, there are a host of other very meaningful and important industry numbers.

A ‘Green’ Celebration
April 1, 2008

It may not be easy being “green,” but the companies that earned the 2nd Annual SustainPrint Leadership Awards sure do make it look so. Their achievements and leadership in environmental sustainability were recognized during a special celebration on Monday evening, March 10, in the Marquis Ballroom of the Marriott Marquis in New York’s Times Square, during the Publishing Business Conference & Expo. More than 200 publishing industry executives attended the reception. The awards—established in 2007 by SustainPrint.com (the Web site produced by Book Business and Publishing Executive magazines to cover environmental sustainability in printing and publishing)—recognize magazine- and book-publishing companies each year for

Winners of SustainPrint Leadership Awards Announced
March 19, 2008

The second annual SustainPrint Leadership Awards have been announced, recognizing magazine and book publishers for their outstanding achievements in environmental sustainability. Every Day with Rachael Ray and Nickelodeon Magazine are the 2008 winners in the magazine categories. Scholastic Inc. and Chelsea Green Publishing are the 2008 winners in the book category. The awards are presented by Publishing Executive and Book Business magazines and SustainPrint.com—which provides information on environmental sustainability in printing and publishing. The awards were presented on March 10 at an awards reception during the Publishing Business Conference & Expo at the New York Marriott Marquis (http://www.PublishingBusiness.com). Scholastic Inc. won in the “Newcomer

Winners of SustainPrint Leadership Awards Announced
March 7, 2008

The second annual SustainPrint Leadership Awards have been announced, recognizing magazine and book publishers for their outstanding achievements in environmental sustainability. Every Day with Rachael Ray and Nickelodeon Magazine are the 2008 winners in the magazine categories. The awards are presented by Publishing Executive and Book Business magazines and SustainPrint.com—which provides information on environmental sustainability in printing and publishing. The awards will be presented on Monday evening at an awards reception during the Publishing Business Conference & Expo at the New York Marriott Marquis (http://www.PublishingBusiness.com). Every Day With Rachael Ray and Nickelodeon Magazine both earned their awards in the “Newcomer of the Year” category

‘Green’ Change Is Upon Us
March 1, 2008

“Never doubt that a small group of thoughtful, committed citizens can change the world. Indeed, it is the only thing that ever has.” —Margaret Mead As we put this issue to bed, Virgin Atlantic became the first commercial airline to fly using a percentage of biofuel. Virgin Atlantic execs said the effort was a step toward reducing the airline industry’s carbon footprint. Some environmental critics called the effort a publicity stunt, arguing that the benefits of using biofuel would be quickly wiped out by growth in the airline industry, and the amount of resources needed to support the use of biofuel on a widespread

The ‘Green’ TEAM
February 1, 2008

According to one of the better-known accounts in the compendium of humankind’s greatest achievements, it was in the year 105 that a Chinese man named Ts’ai Lun invented paper, mashing up wood from a mulberry tree with fiber from bamboo. Thus was born a technology that would literally change the world, making possible artistic, scientific and religious revolutions, democratizing literacy and learning, and ushering humanity into the modern age. In recent times, paper production has played a role in changing the world in other ways. The book industry alone required 3 million to 4 million tons of paper over just the last three years,

Scholastic Ups Sustainability Efforts With New Paper Policy
January 18, 2008

Scholastic Corp., the world’s largest publisher of children’s books and a publisher of children’s magazines as well, last week unveiled a new paper policy. The company is setting goals to increase the percentage of Forest Stewardship Council (FSC)-certified paper and post-consumer waste (pcw) recycled paper it purchases. Scholastic announced a five-year goal to increase its publication paper purchase of FSC-certified paper to 30 percent and its use of recycled paper to 25 percent, of which 75 percent will be post-consumer waste. “Our five-year goals for FSC-certified and recycled paper purchases are ambitious but achievable and important,” says Maureen O’Connell, chief financial officer and chief

Scholastic Announces New Goals for Recycled and FSC-Certified Paper Use
January 9, 2008

New York, NY, January 9, 2007 – Scholastic, the global children’s publishing, education and media company, today announced that the company is further strengthening its sustainable paper procurement practices by setting industry-leading goals to increase the percentage of Forest Stewardship Council (FSC)-certified paper and post-consumer waste (pcw) recycled paper it purchases. In consultation with the Rainforest Alliance, the Green Press Initiative and other environmental organizations, the company has set a five-year goal to increase its publication paper purchase of FSC-certified paper to 30 percent and its use of recycled paper to 25 percent, of which 75 percent will be post-consumer waste. The