The Economist Group

The Newsonomics of Newsweek’s Pricey Relaunch
March 5, 2014

The newest Newsweek strategy is both old-fashioned and radical. It's old-fashioned in the sense that it is reviving a ghost print brand with printing presses on two continents. It's radical in its pricing. Even the high-flying, high-quality weekly New Yorker only charges about $79 a year, while Time goes for $30 and The (monthly) Atlantic for about $25. Newsweek is going way beyond those prices.

Porter Magazine: Enter The Gatecrasher
February 6, 2014

Natalie Massenet is telling a joke: "'So, we've discovered this great media delivery system. We've been fine-tuning it, rebuilding it in-house. We are veryexcited about it. You can practically smell the ink! You can bend it! It has incredible resolution - on both sides! - and the battery life, well, it never runs out!'"

We are sitting in a glass conference room at Net-A-Porter, the online retailer that Massenet that started in her flat 14 years ago.

Magazine Industry Ad Decline Slowing, But 4th Quarter Not Good
February 6, 2014

The final tally came in this week for print magazine advertising in 2013. It is the typical good news/bad news scenario.

Ad pages - the industry's traditional measure - were down 4.1 percent for the year. That could be read as a step forward from 2012 when the decline was 8.2 percent.

Fashion Mags Buoy Print's Uneven 2013
January 10, 2014

Top fashion titles such as VogueGlamourMarie ClaireHarper's BazaarElleInStyle and People StyleWatch all finished 2013 with growth in print ad pages, according to the Publishers Information Bureau, which released its end of year numbers Thursday.

However, the industry as a whole saw print ad pages decline 4.1% last year compared with 2012, said the PIB report, which tracked 207 magazine titles.

The comparison is slightly skewed, however, because the titles PIB tracked in 2013 are not exactly the same as those monitored in 2012, according to Mary Berner, president and CEO of MPA

A Publishing Giant Goes After the Authors of Its Journals’ Papers
January 10, 2014

ONCE upon a time, it was common for scientists to receive letters from researchers working in other institutions, asking for reprints of papers they had published. It was the usual practice in those days for journal publishers to furnish authors with a couple of dozen such reprints, precisely for this purpose-but, if these had run out, a quick visit to the photocopier kept the wheels of scientific discourse turning, and though it was technically a violation of copyright, no one much minded.

The Apple App Store Log Jam: Delays In App & Book Releases
December 17, 2013

The last few weeks have found fewer app updates released and more anecdotal evidence that the Apple review team is falling behind in releasing updates and new releases. It is hard to see that this would have had anything to do with the recent App Store meltdown (where the subcategories were broken) or the recent Beyonce release, but today a flood of updates finally appeared.

The Mr. Magazine Interview with Newsweek’s Editor in Chief Jim Impoco
December 16, 2013

The news about the return of Newsweek to print spread like wild fire. The media world, social and otherwise, lit up like a Christmas tree heralding the news of the return of the 80- plus-year-old magazine.

However, this Newsweek, is not going to be the Newsweek of the past. It is going to be a magazine that will make its own news and create its own weather. "There is a lot of very, very shallow news reports," Jim Impoco told me in a phone interview. "People are looking for much deeper dives, for much more context."

Why Time Inc. Should Buy Forbes
December 10, 2013

In some unwelcome (but not unanticipated) news, Time Inc. staffers were told Monday to be prepared for layoffs as the publishing giant tries to shift its model from a print- to a digital-centric one. The company needs to make itself more attractive to potential investors as it prepares to spin off from Time Warner in the second quarter of 2014, and cost cuts are one way to do that.