The Magazine Manager
How do you respond to advertisers who want to blog more and advertise less? Do you discuss with them the real cost of content marketing? Content marketing has become all the rage in the marketing world as brands empowered by the technologies of the web, SEO, and various publishing tools race to become publishers themselves.
When most publishing companies go shopping for CRM, billing, and operations software, they tend to focus on features, and specifically, whatever features or lack of features their previous systems did not have. Buying publishing software is complex and, while features are important, it's one of many things that should be considered when going software shopping. Here is a checklist of considerations I recommend when shopping for a publishing software system (or any software for that matter).
The Magazine Manager® (www.MirabelTechnologies.com), the web-based magazine management system developed by Mirabel Technologies, introduced its 2013 release today. The popular software designed specifically for magazine publishers integrates critical sales CRM, ad order entry, production, and invoicing functions onto one platform in an intuitive, customizable environment.
Executives at last week's Exceptional Women in Publishing event brought with them some of the most sophisticated ideas and approaches to social media currently being used in our industry,
Jack Griffin, Chief Executive Officer of Time Inc., was named Chairman of the Board of Directors of MPA - The Association of Magazine Media.
Fort Lauderdale, FL, February 6, 2009 - The Magazine Manager, the world's largest magazine management software system, saw sales continue to increase in January with 9 new publishers contracting for their services in 2009.
Magazine publishers need to address cost-cutting strategies and ways to do more with less. Here are 34 tips.
The Magazine Manager ® is pleased to announce its 2008 3rd quarter sales are up 22 percent over 2007. The Magazine Manager brand focuses on the magazine industry and represents the future of publishing, separating them from CRM providers who don’t specialize in or understand the nuances of the publishing industry.
August 15, 2008 - FOR IMMEDIATE RELEASE - The Magazine Manager is the world’s leading web-based magazine management software company integrating and streamlining contact management, ad/order entry, production management, and circulation management accessible from anywhere via the Internet. Reports are flexible and tailored to each client’s individual needs. If you are looking for ways to operate more efficiently, The Magazine Manager is an excellent tool. We have years of experience in magazine management, and the software is not an expense, it is a savings. One of the biggest costs in your company is the bill you don’t see for wasted manpower and inefficient operations.