Celebrating its ninth year, the 2005 BookTech Conference and Expo, held at the Hilton New York, March 7-9, opened on a spring-like day that might have seen people heading to the Bronx for the Yankees home opener were it actually spring. Although the balmy 60-degree day didn't last, the cold winds and snow that swept through Manhattan on the conference's second day weren't enough to keep book publishers from coming to see the latest offerings in production and workflow tools. Registration to the Expo was up more than 30 percent over 2004. A New Setup The Conference and Expo started with a new twist.
Visual Systems, Inc.
Visual Systems Inc., a component manufacturer in Milwaukee, has added a six-color Heidelberg Speedmaster to its shop to provide quicker turnaround times and lower costs per job for its customers. The press also enables Visual Systems to handle larger production runs with shorter lead times. "The new press solidifies our leadership position in the production of high-end book components, transparencies and related products," says Mike Humber, operations manager with Visual Systems. Humber says the Speedmaster expands Visual Systems' offerings to its customers. The company now handles jobs with light papers and plastic sheets to cardboards. Visual Systems also expects to double its book
The economy is in a funk, ad sales are up marginally over last year, and publishing industry vendors are sweating every detail of every deal. Yet against this gloomy backdrop, publishers and vendors remain surprisingly bullish on the future of print and publishing. That was the overriding buzz on the floor of the seventh annual PrintMedia Conference & Expo, which included the BookTech Conference & Expo, held at the New York Hilton in March. Trade shows and events across industry sectors, including publishing, are struggling for survival. Some shut their doors. Others have dramatically cut back on the number of events they host. Indeed,