In response to ever-increasing postage rates and service cuts from the U.S. Postal Service, some publishers are considering alternative distribution services.
For anyone who's been to a real trade show, virtual trade shows look much the same. The speakers are there, the booths, the sponsors—it's just missing the three dimensions that come with a plane fare. That's the premise that Forbes is working on. And the New York-based media empire is finding that, indeed, its iConferences are working.