Bill Amstutz

Sometimes it seems someone was simply destined for something. For Bill Amstutz, that destiny, was, interestingly enough, being inducted into the Hall of Fame.

I put a challenge out to "Mr. E-Paper" himself, Bob Sacks. Let me spill my drink on his e-book reader and then spill some more on the magazine he was carrying around. Which one would he replace faster?

As a middle child, I never got to ride in the front seat. Because my brothers would fight constantly, the two of them could not ride in the back seat together. I was a peacekeeper.

Instead of two brothers, publishers have two customers: advertisers and readers. Content is like the middle child between the two. Publishers connect someone who wants to sell a product to someone who might want to buy it by giving the potential buyer something that they need - content.

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