Meredith Corporation announced today it has acquired Parenting and Babytalk magazines and their related digital assets from The Bonnier Corporation.
On the eve of Valentine’s Day, news of a surprising courtship roiled the magazine industry. Meredith (MDP), the demure Iowa-based publisher of upbeat women’s service magazines (including Better Homes and Gardens, Ladies’ Home Journal, and Traditional Home), was on the verge of taking over the majority of Time Warner’s (TWX) roaring glossies (including People, Entertainment Weekly, and InStyle). It seemed like an odd pairing that could be a coup for Meredith.
To begin with, there was the size difference. Meredith, with 3,300 employees and $1.4 billion in annual revenue, would be taking over the bulk of a division with roughly
When Jack Griffin, the former president of the magazine company Meredith, took the reins at Time Inc., he threw a holiday party for his staff on the 34th floor of the Time & Life Building. For many employees at the famously hierarchal company, their first visit to the rambling executive suites that inspired the sets of “Mad Men” became known as “The Miracle on 34th.”
Mr. Griffin lasted just six months at Time before he was asked to leave by Jeffrey L. Bewkes, the chief executive of its parent company, Time Warner publicly rebuked Mr. Griffin, saying that
Meredith Corporation, the leading media and marketing company serving American women, today introduced an updated market positioning and logo for Meredith Digital that reflects Meredith's unique ability to tap into the vast purchasing power of the 40 million women it reaches monthly across digital platforms.
Meredith Corporation, the nation’s leading media company serving American women, announced today that it has reached agreement with CelebTV (www.celebtv.com), the award-winning digital entertainment network, to feature daily original HD videos on Meredith’s Divine Caroline site beginning this week.
Meredith Corporation, the leading media and marketing company serving American women, announced today that it will increase the rate base for EatingWell magazine to 750,000 from 600,000, effective with the July/August 2013 issue. The bump represents a 115 percent increase in EatingWell magazine’s circulation since Meredith acquired the EatingWell brand in June 2011.