New, Big B2B Ideas, from MarTech to Dimensional Mail
September 24, 2019 at 9:00 am

Last summer, I picked up a score of great ideas from the FlipMyFunnel conference in Boston. This year, the conference has joined forces with two other B2B niche conferences to form the B2B Sales and Marketing Exchange, held at the opulent Vegas-style Encore Hotel and Casino on Boston’s north side. By pulling three events together,…

Death of the CDO, Rise of the CPO
July 16, 2019 at 12:48 pm

It was 1999 and the Internet was about to flip publishing on its head. The media called for the end of print with the debate being mostly about what month and not what year – a fait accompli. One of the top strategic M&A questions was, “Who’s your head of digital?” Fast forward 20 years.…

Publishing Insiders React to Sale of National Distributor Curtis Circulation
July 15, 2019 at 9:59 am

It’s the dawn of a new era: The last remaining national distributor, the ANC-owned Comag Marketing Group, has bought the second-to-last remaining one, Curtis Circulation Company; and if I’m doing my math right, that puts us down to one. One company to interact with publishers, do their billing, manage their distribution, handle their marketing. One…

Moving On From Publishing Executive: The Song Remains the Same
May 31, 2019 at 3:37 pm

It’s been nearly six years since I took on the very meta role of directing a publication about publishing. It’s been a period of great uncertainty, innovation, and disruption, all of which create a lot of noise, so I always took the job of editor-in-chief of Publishing Executive and Book Business to be one of…

Lessons from the 2019 Digital Innovators Summit: Diversify & Invest in Quality Content
April 3, 2019 at 11:25 am

William Ford Gibson is an American-Canadian writer who has been called the "noir prophet" of the cyberpunk subgenre of science fiction. It was Gibson who coined the term "cyberspace" in his short story Burning Chrome. He is also responsible for one of my favorite quotes, which I often used to open my lectures in the…

The 2018 FUSE Media Summit Award Winners
October 12, 2018 at 1:59 pm

Every year, FUSE Media Summit asks attendees to vote on some of the best presenters and products they hear about while at this event. Here is a closer look at the people and companies they believe were the most interesting, with the most potential to have a major impact on their businesses in the future.

Letting the Machines Do the Work: What I’m Eager to Learn at About at the FUSE Media Summit
August 30, 2018 at 12:42 pm

One of my favorite interviews during my time at Publishing Executive was with the then VP of Data for Hearst Corporation Rick McFarland. McFarland likened the work he was doing at Hearst to integrate systems and data throughout the organization to the construction of the US Interstate Highway System, which accelerated speed of communication, connectivity,…