Conservative political and cultural magazine National Review has seen massive growth in audience engagement with multimedia content, including its podcasts, photos, and videos. "Our photo galleries are the third most visited part of our website," said publisher Garrett Bewkes during an interview at the 2017 FUSE Media Summit, which has led the magazine to hire a dedicated photo gallery manager. He added that podcasts have seen a big bump in 2017 and that National Review is looking into adding programmatic ads to its podcasts through technology platforms like Art19. Finally, video is on the rise. Bewkes admits that the medium is not driving huge profits for National Review, but it is content the magazine needs to provide in order to keep its audience engaged. Watch the complete interview to learn more about National Review's plans for the future and which technologies it is banking on to drive the greatest revenue.

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