Video

Futurist Keynote on The Most Disruptive Technologies in Publishing
February 23, 2017 at 11:49 am

Stephen Masiclat, director of the New Media Management program at The S.I. Newhouse School of Public Communications shares his take on which emerging technologies will make the biggest impact on the publishing industry, and which are just hype. Masiclat has spent much of his career researching new technology and understanding how they shape the way…

How Bisnow Uses Mock Sprints to Test New Tech
February 22, 2017 at 1:51 pm

Alex Funaro, director of technology at Bisnow, explains how the B2B publisher tests new technology using mock sprints. Funaro says that when deciding whether to adopt a new solution, Bisnow considers ease of integration, workflow disruption, and ROI. He also adds that all teams who might use a new technology should be involved in the…

Inside Forbes’ Lean Approach to Creating Stories for Social Media
February 20, 2017 at 4:07 pm

With social platforms sending only a piddling amount of revenue back to publishers, some media companies are rethinking the idea of hiring costly platform-specific editorial staffs. The days of those 10-person Snapchat teams may be numbered. Take Forbes Media. As an independent publisher, it doesn’t have other properties to share costs with. In 2008, it…

2016 Was a Good Year for Condé Nast
February 20, 2017 at 12:13 pm

In the midst of a huge downturn in print advertising, the Big Media bet by Condé Nast, the 115-year-old magazine publisher, is starting to bear fruit. Condé Nast Entertainment, run by Dawn Ostroff, finished 2016 with at least a $1 million profit, an Oscar nomination and more traffic to its digital content than ESPN or…

Fast Company Rolls Out Mobile Video, OTT Apps
February 16, 2017 at 1:05 pm

Business magazine Fast Company is debuting a suite of applications focusing on providing experiential and video content to interested users’ mobile and over-the-top devices. The apps will be produced in partnership with media technology company Maz, through its TVX platform, which powers over 1,000 apps across mobile, OTT, and the web. Fast Company already touts…

Press Release: Ellie Awards 2017 Winners Announced
February 8, 2017 at 2:19 pm

New York, NY (February 7, 2017)—The winners of the 2017 National Magazines Awards for Print and Digital Media were announced today at the Ellie Awards Annual Gala at Cipriani Wall Street in New York City. Mother Jones was named Magazine of the Year for having “found new ways to engage audiences and continue its practice…

Press Release: Vox Media Names Trei Brundrett Company’s First COO
February 6, 2017 at 1:24 pm

Today, Vox Media named Trei Brundrett our first Chief Operating Officer. As an essential part of Vox Media since 2006, Trei grew Vox Product from a just few employees huddled in a DC basement into a division of 120 designers, engineers, and product managers who have successfully launched or relaunched each of our eight editorial…

When it Comes to Video, More Publishers Are Betting on Mobile Web Versus Apps
February 2, 2017 at 1:53 pm

Outside of social platforms, people are more likely to watch mobile video on the web versus apps — and publishers are adapting. Video viewership inside mobile apps has been going down for several years now, according to video tech firm JW Player. In the last 10 months of 2016, the share of mobile video viewing occurring…

‘Platforms Are Not Forever': Hearst’s Troy Young on Platform-Publisher Relations
February 1, 2017 at 2:40 pm

As president of Hearst Magazines Digital Media, Troy Young oversees the online brands of storied titles including Cosmopolitan, Elle and Esquire and digital-only properties like Delish and BestProducts. He talked with us about making video profitable, an area he sees becoming fully half of Hearst’s content feed; and how the time is right for publishers to…