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Publishers' Dojo

Linda Ruth

Barbarians at Our Gates: Cybercrime, Security, and the Media

Cybercrime, privacy, and security are in the forefront of our minds these days, with everyone from Google to the NSA watching what we do online. And those are just the good guys. Factor in the bad guys and the picture gets pretty dark, pretty fast.

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B2B Beat

Andy Kowl

How to Create Online Content Readers Will Pay For

Pity the poor consumer publishers getting millions of website visitors each month. The flipside of those universal topics generating huge traffic is content which can never be sold. Will anyone pay even a buck to read about Hillary Clinton's latest book signing or another article on Orange is the New Black? Read More >>

 


Media Vent

Bob Sacks

The Power of Instantaneous Feedback

Being a writer and a successful e-newsletter publisher has had some interesting repercussions that are completely understandable and at the same time somewhat unexpected. In the old days of the 20th century I would write something and know that I had to wait a minimum of 6 to 8 weeks at best for my word pearls to reach the general public and create a response.  Read More >>

 


The Digital Market

Thea Selby

Top 5 Mobile Trends for Publishers—It’s Good News, Folks

Mary Meeker of Kleiner Perkins Caufield & Byers is one of my s/heroes. In this day and age of branded journalism, she is one of the few women who has solidly branded herself as the Go To Gal for internet trends. She comes out with an annual report packed with excellent analysis, and the world becomes clearer for all of us. Thank you, Ms. Meeker! Read More >>

 


Pub Talk

Denis Wilson

Facebook Co-Founder and New Republic Publisher Chris Hughes: Why Print is the ‘Crown Jewel’ of the Business

Last month I had the chance to attend the Adobe Digital Symposium in New York. Much of sessions focused on how brand marketers are harnessing the power of tablet and mobile publishing tools. However, as part of the day's events, Chris Hughes, publisher and editor-in-chief of The New Republic joined head of Adobe's digital publishing Nick Bogaty for a Q&A session. Read More >>

 


Industry Insiders

The Insiders

New York Times ‘Innovation Report’ Points Way to Digital Future

Uyen* Tieu is a cofounder and chief revenue officer of Rumble.

The leaked New York Times Innovation Report highlights the challenges it is facing in the digital age, but more importantly, it echoes the issues impacting the publishing industry as a whole. This report made waves not because the issues revealed were anything new, but because it shows even one of the best news organizations continues to struggle with managing the digital transition. Read More >>

 


Publisher's Paradox

Andrew Davis

Publisher’s Paradox: Your Newsletter Subscribers Are Being Overfed

Charlie Magazine, based in Charleston, South Carolina, isn't asking its readers to subscribe to everything. Instead, Charlie is inviting readers to something very specific. For example, take Charlie's weekly online feature, "Get Happy Hour," Read More >>

 


Profit from Publishing!

Thaddeus B. Kubis

Media Conference Exhibitors Should Go Deeper to Engage

It has been a few weeks since I attended (as the guest of the event organizer) the Publishing Business Conference & Expo. This event, held each year in New York City at the Marriott Marquis, is, to me, like a library. Perhaps better said, it is like a direct inflow of endless and valid information from the source to me.

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