What does it say about our perception of online content when we learn that "only" writers who work for SI.com need to generate content that benefits the advertisers? What do we learn about our perception of print when we hear that -- in contrast to their online content creators -- Time, Inc. judges its print writers by "quality of writing" and "newsworthiness?" Read More >>
Last fall Joe Ripp, the new Time Inc. CEO, told his editors that they'd be reporting to the business side rather than to the editor-in-chief. This news created lots of, well, to be kind, a lot of "buzz" in publishing circles. He went on to say, "[The editors] are more excited about it because no longer are we asking ourselves the question are we violating church and state, whatever that was."
If B2B publishing was a different industry, the prospect of LinkedIn buying Bizowould invite anti-trust scrutiny. Just think about what might happen in the world of consumer advertising if Facebook was buying AdSense. The regulators would be all over it. But with the possible exception of those of us in the business, we are looked at as a subset of the larger publishing and advertising business -- assuming anybody pays attention to us at all. Since the initial announcement of this sale I've... Read More >>
Mary Meeker of Kleiner Perkins Caufield & Byers is one of my s/heroes. In this day and age of branded journalism, she is one of the few women who has solidly branded herself as the Go To Gal for internet trends. She comes out with an annual report packed with excellent analysis, and the world becomes clearer for all of us. Thank you, Ms. Meeker! Read More >>
Last month I had the chance to attend the Adobe Digital Symposium in New York. Much of sessions focused on how brand marketers are harnessing the power of tablet and mobile publishing tools. However, as part of the day's events, Chris Hughes, publisher and editor-in-chief of The New Republic joined head of Adobe's digital publishing Nick Bogaty for a Q&A session. Read More >>
The leaked New York Times Innovation Report highlights the challenges it is facing in the digital age, but more importantly, it echoes the issues impacting the publishing industry as a whole. This report made waves not because the issues revealed were anything new, but because it shows even one of the best news organizations continues to struggle with managing the digital transition. Read More >>
Charlie Magazine, based in Charleston, South Carolina, isn't asking its readers to subscribe to everything. Instead, Charlie is inviting readers to something very specific. For example, take Charlie's weekly online feature, "Get Happy Hour," Read More >>
It has been a few weeks since I attended (as the guest of the event organizer) the Publishing Business Conference & Expo. This event, held each year in New York City at the Marriott Marquis, is, to me, like a library. Perhaps better said, it is like a direct inflow of endless and valid information from the source to me.Read More >>