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The Not-So-Glossy Future of Magazines
September 25, 2017 at 2:00 pm

One evening in mid-September, a gaggle of writers and bon vivant editors gathered by the outdoor fireplace and ivy-covered trellis of a West Village tavern. Steak was served, and the toasts lasted late into the night, the revelry trickling out to the nearby sidewalk. It could have been a scene from the Jazz Age heyday…

Whether Print Magazines Are Dead Or Alive Depends on Your Business Model
September 21, 2017 at 5:35 pm

Friedrich Nietzsche once said, "There are no facts, only interpretations." That comes mighty close to our understanding of the magazine industry today, at least when it comes to the various reports we constantly read on the subject. How many headlines have you seen that report that "Print is dead" or "Print is alive" or "Print…

Quartz's Updated App Will Feature AR in Stories
September 21, 2017 at 5:08 pm

Of all the emerging technologies that Apple has its eyes on, CEO Tim Cook has seemed particularly excited about augmented reality. Before long, many people will “have AR experiences every day, almost like eating three meals a day. It will become that much a part of you,” Cook predicted at a tech conference last year. Developers…

USA Today Network Unveils Special VR Project on Border Wall
September 21, 2017 at 5:00 pm

The USA Today Network has unveiled an ambitious project to document the border wall with Mexico. It collaborated with local newsrooms in California, Arizona, New Mexico and Texas to produce a mix of virtual reality experiences, aerial and 360 videos, interactive maps, documentary reports, photos, podcasts and articles. The project, called “The Wall,” was created…

Publishers, Pick Your KPIs And Stick With Them
September 21, 2017 at 1:51 pm

News publishers reassure themselves with the number of Key Performance Indicators at their disposal. The selection of gauges is always indicative of business priorities (or lack of thereof). This is an ongoing discussion I have with publishers and digital marketeers: Which indicators should be prioritized? The "obvious" answer is: it depends on your business model,…

Following Its Success With Slack, Harvard Business Review Expands Bot Strategy
September 21, 2017 at 1:48 pm

Harvard Business Review last week launched their new bot on Facebook Messenger, building on their success with a similar bot on Slack. The aim is to increase the number people having regular, frequent interactions with HBR to ultimately have them subscribe and/or up loyalty. “Our focus has been on how we increase the number of…

Google, Apple Leave Publishers in the Dark on Ad & Cookie Blocking Browser Updates
September 21, 2017 at 10:54 am

Today, if you wanted an ad blocker to be operational on whichever browser you most often use to surf the web, you would need to go through the somewhat arduous process of actually turning it on. For many of us, that process would involve a fair bit of downloading and Googling, and perhaps a little…

ComScore Reports Mic's Traffic Has Plummeted After Pivot to Video
September 20, 2017 at 2:38 pm

Mic.com recently announced it was, like many digital publishers, "pivoting to video." In the meantime, readers appear to be pivoting away from its website. At least that's what web traffic tracker comScore says. Back in December 2015, Mic.com's audience peaked at nearly 21.5 million monthly visitors in the U.S., according to comScore. Since that zenith,…

Google Ending ‘First Click Free’ to Help Publishers Boost Subscriptions
September 14, 2017 at 11:28 am

According to a report (registration required) in The Wall Street Journal (WSJ), Google is ending its “first click free” (FCF) program, which provides users access to content behind publisher subscription paywalls when they click through from Google results. The move is intended to help boost subscription rates. According to the story, Google will allow publishers to…

8 Trends & Takeaways From the FUSE Media Summit Keynote
September 14, 2017 at 9:54 am

At the inaugural FUSE Media technology summit in September 2016, publishing executives and tech providers came together to discuss ways in which technology was helping to resuscitate a publishing industry in flux. Attendees were treated to a prescient forecasting of media trends from FUSE Media conference chair Jeffrey Litvack, who at the time was interim…

iPhone X’s New Neural Engine Exemplifies Apple’s Approach to AI
September 13, 2017 at 9:22 am

Apple’s new iPhone X is billed as “the future of the smartphone,” with new facial recognition and augmented reality features presented as the credentials to back up this claim. But these features wouldn’t be half as slick without a little bit of hidden futurism tucked away in the phone’s new A11 Bionic chip: Apple’s new…

TIME Editor-in-Chief Nancy Gibbs Steps Down, Pens Memo to Staff
September 13, 2017 at 9:14 am

TIME editor-in-chief Nancy Gibbs sent a memo to the TIME staff upon stepping down from the position she held since 2013 and after 32 years at the brand. You can read Gibbs' memo in full below, followed by a memo from Time Inc. president and CEO Rich Battista and Time Inc. chief content officer  Alan…

How to Win at Voice-Assisted Search
September 12, 2017 at 11:25 pm

Voice-assisted search came onto the mass market in 2011 with the initial release of Siri. Since then, there have been ongoing

58% of Publishers Say Lack of Time Is Biggest Tech Buying Obstacle
September 12, 2017 at 10:29 pm

Last week Publishing Executive hosted FUSE Media: The Convergence of Technology & Media, a summit designed to help publishing executives discover and better understand the technologies reshaping the media business. Throughout the 2½ days of the summit, I heard the same line over and over again from attendees: “I’m here because I just don’t have…

Press Release: MAZ Launches NewsX, Mobile/OTT Platform Built For Breaking News
September 12, 2017 at 8:18 pm

NEW YORK, Sept. 6, 2017 /PRNewswire/ -- New York based technology media company, MAZ, has introduced its newest product, NewsX, built specifically for news organizations with a focus on real-time updates and livestream video. MAZ has launched NewsX in partnership with Bloomberg, National Review, Observer, The Hill, and American City Business Journals. NewsX was a…

BBC Is Making Interactive Radio Plays for Alexa and Google Home
September 8, 2017 at 8:08 am

The BBC is known for producing radio plays, but the format is about to get a high-tech twist: a new experiment by the broadcasting company will turn traditional audio dramas into interactive stories. One new radio play — a comedy / science fiction story titled The Inspection Chamber — will work similarly to a choose…

Mother Jones Is Now Making Between $15 and $16 Million a Year
September 8, 2017 at 8:04 am

Like a lot of news outlets, Mother Jones puts all of its content on the internet for free. But unlike many of her peers, Editor in Chief Clara Jeffery has no qualms about asking people to pay for that work. “It’s important to our mission to get work we do out there to the widest…

Scribd Is Bundling Its Subscriptions With News Organizations (Starting With NYT)
September 8, 2017 at 6:00 am

Scribd, the San Francisco-based startup that wants to be the Netflix for text, has a new plan to lure more subscribers: Give them The New York Times. This morning, Scribd announced a new two-for-one deal for students. Those with valid .edu addresses can pay $1.87 per week and get access to Scribd's library of written…