DDAP's New York State of Mind
Goetz's co-chair, Nubar Nakashian, executive vice president of Quality House of Graphics, remarks, "The DDAP conference offers a unique learning environment with excellent networking opportunities so conference attendees will come away with a lot more 'know how.'"
The DDAP has never been one to host a conference based on lectures. This group believes strongly in the hands-on approach. In addition to structuring its sessions to encourage dialog and audience participation, the event also boasts an interactive arena with workstations to test drive new equipment, software and workflow strategies.
Big names, big messages
Three keynote speakers on the billing for the conference, including Nina Link, president and CEO of Magazine Publishers of America; Michael Rogers, The Washington Post Company's new media guru; and Grant Miller, R.R. Donnelley & Sons' vice president of technology. After a somewhat dismal year in revenues for the majority of consumer and trade publications, the DDAP audience will have much to learn from the experiences of these three notable presenters.
For the advertising and communications industries, it's just as important to reflect back on recent years as it is to look ahead to the year to come. "In celebrating the end of our first decade, we are planning a dynamic program that will not only give credence to the milestones we have achieved, but more importantly open up pathways to a whole new digital vision," explains Alan Darling, DDAP chair and COO/CTO of Quality House of Graphics.
"During DDAP's first 10 years, we successfully championed open process integration and accredited standards for the print industry; we now have the opportunity to take a leadership role in the development of a whole new digital vision of publishing," Darling adds. "In the great words of Winston Churchill, 'This is the not the end. It is not even the beginning of the end. But it is, perhaps the end of the beginning.' These words truly reflect the unique and challenging times we live in."