Dr. Michael E. Raynor to Address Strategy at Publishing Business Virtual Conference & Expo
Book Business and Publishing Executive magazines announce special guest Dr. Michael E. Raynor—Distinguished Fellow with global research and strategy consultancy Deloitte Consulting—as keynote presenter at the Publishing Business Virtual Conference & Expo, Digital Content Day @ Your Desk, Sept. 16, 2010, at 3:00 p.m. (EASTERN).
Dr. Raynor will focus on the uncertainty in publishing, how the "strategies with the greatest possibilities of success also have the greatest possibilities of failure," how to create viable strategic options, how to avoid major mistakes, how to choose the right publishing path for your company, and much more.
Dr. Raynor works with senior executives in the world's leading corporations across a wide range of industries, including media. His first book,"The Innovator's Solution," co-authored with Clayton M. Christensen, was a worldwide best-seller. His second book, the critically-acclaimed "The Strategy Paradox," won several "best book of the year" awards and was named by BusinessWeek as one of 2007's"10 Best Business Books."
Dr. Raynor lectures widely, delivering more than 100 major presentations and workshops around the world each year. He is a columnist for The Conference Board Review, and publishes regularly in leading magazines and journals including The Harvard Business Review, Strategy & Leadership, and Time. Dr. Raynor holds a DBA in General Management from the Harvard Business School, an MBA from the Ivey Business School, and a philosophy degree from Harvard University.
ABOUT THE EVENT:
The Publishing Business Virtual Conference & Expo is a free, virtual event (attendees can access all sessions from their computers) that will uncover real opportunities in digital content for book and magazine publishers.
Topics of discussion will include:
- What is the real future of print?
- What opportunities truly lie in mobile content?
- How can publishing companies cope with an industry in flux and survive?
- Multiplatform content conversion and distribution options and best practices.
- E-readers and other mobile devices: Trends, Forecasts and Strategies
- What other new technologies/devices are coming and how do we prepare for them now?
- How can we drive revenue with digital content?
... and much more!