Educational Concepts Selects Omeda for Integrated Database Management and Email Marketing Services
NORTHBROOK, IL – Omeda, a leading integrated database management and email marketing service provider, announced that it has been selected to provide database management, subscription fulfillment and email services for Educational Concepts LLC, including its core brands Clinician’s Brief and Exceptional Veterinary Team.
“We’re looking forward to utilizing Omeda’s consolidated database expertise to allow us to have “one look” at how our customers interact with us”, said Elizabeth Green, president of Educational Concepts LLC.
“Educational Concepts is a leader in the veterinary field with a wide array of products and services, and we look forwarding to enhancing their marketing and strategic efforts by consolidating their customers from their publications, conferences/events, and web-based products into a single integrated database”, said Aaron Oberman, president of Omeda. “We are extremely excited to begin this partnership and help them grow their business”.
Educational Concepts joins a growing number of top media companies currently outsourcing a range of integrated database and email marketing services to Omeda.
Omeda provides a full range of integrated database management and email marketing services to media companies and information marketers. Omeda enables marketers to integrate all of their disparate data – print products, digital versions, e-newsletters, web products, trade shows, events – into a master database featuring “one view of the customer”. Omeda’s integrated services drive dynamic offer management, lead generation, and enhanced behavioral tracking. For more information, visit www.omeda.com
About Educational Concepts LLC
Founded in 2002, Educational Concepts provides premium publishing and marketing services for the veterinary industry. The chief brands of Educational Concepts include Clinician’s Brief, a peer-reviewed veterinary journal and informative digest with an international subscription base, and Exceptional Veterinary Team, a peer-reviewed journal aimed exclusively towards the development and maintenance of successful practice management. Educational Concepts offers dynamic marketing services engineered to raise awareness and appreciation of clients within the veterinary community.
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