Hearst Corporation Completes U.S. Portion of Lagardere Acquisition
David Carey, president, Hearst Magazines, said, "This acquisition makes tremendous sense for Hearst because it allows us to further solidify our position in the fashion and beauty, shelter, and men's categories in the U.S. and dramatically grow our international footprint. Much like digital marketing service company iCrossing was a transformational acquisition, this is as well -- allowing us to offer our advertising partners a more complete service, not only in print but also through the many digital initiatives that both Hearst and Hachette have been developing in recent years. I look forward to meeting our new employees in the coming days and weeks."
Duncan Edwards, president and CEO, Hearst Magazines International, said, "We've always been interested in expanding our international publishing holdings and this portfolio of world-class brands provides an exceptional opportunity for us to add substantially to our existing global network of top magazines. We have long admired the editorial and publishing expertise of Lagardère around the world and we are looking forward to working with our new colleagues to build on this excellent foundation."
About Hearst Magazines
Hearst Magazines is a unit of Hearst Corporation, one of the nation's largest diversified communications companies. Once it completes its acquisition of Lagardère SCA's nearly 100 titles in 14 countries outside of France, Hearst Magazines will publish more than 300 editions around the world, including 20 U.S. titles. Hearst Magazines is a leading publisher of monthly magazines in the U.S. in terms of total circulation and reaches 88 million adults (Spring 2011 MRI).
Hearst Magazines Digital Media, dedicated to creating and implementing Hearst Magazines' digital strategy, has more than 28 websites and 10 mobile sites for brands such as Cosmopolitan, ELLE, ELLE DÉCOR, Esquire, Good Housekeeping, Marie Claire, Popular Mechanics and Seventeen, as well as digital-only sites such as Delish.com, a food site in partnership with MSN; TheDailyGreen.com; MisQuinceMag.com; and RealBeauty.com. Hearst Magazines has published more than 85 applications and digital editions for the iPad, iPhone and iPod Touch, as well as the Droid platform. In addition, the company includes iCrossing, a global digital marketing agency.