Infoprint Solutions Company Launches Sustainability Campaign
BOULDER, CO – InfoPrint Solutions Company, a joint venture between IBM and Ricoh, announced in December 2007 the appointment of Joe Czyszczewski as its first Chief Sustainability Officer, responsible for helping customers, partners, and InfoPrint enhance their business transformation while keeping environmental concerns front of mind. This is supported by parent Ricoh’s vision to reduce the environmental impact of society to a level that the Earth’s self-recovery capability can deal with.
Czyszczewski and a newly formed team will accelerate InfoPrint’s sustainability initiatives with Ricoh’s environmental accounting programs and concepts. These include the Comet Circle used to represent a sustainable society that re-circulates resources and its Three P’s Balance -- combining the planet, profit and people. In its Extra-Long-Term Environmental Vision, the Ricoh Group expresses its recognition that advanced nations need to reduce their environmental impact to one-eighth the fiscal 2000 levels by 2050.
“We listened to our customers – 80 percent of whom said in our recent survey that they are being asked or expect to be asked soon by their own customers or management teams to become more environmentally aware. And just as important, we listened to the environmental concerns of society. Joe’s appointment is part of our pledge to be a good corporate citizen, working alongside Ricoh striving to be a valued and respected member of society by contributing to its sustainable growth,” said Jeff Paterra, Senior Vice President and General Manager, Technology & Solutions Development for InfoPrint.*
The appointment reflects a growing number of innovative offerings by InfoPrint such as “TransPromo,” which combines transactional and promotional documents to reduce paper waste and provide more targeted marketing for end users.
“As a solutions company we can look beyond the printer at the end-to-end supply chain and full life cycle, focusing on helping customers print less, print for less and print with less as well as understanding the difference in impact between digital and printed output. Print-on-demand books for instance, mean no waste, no warehousing, no returns. We’re also regarding TransPromo as a way of reducing waste in direct mail,” said Joe Czyszczewski, Chief Sustainability Officer at InfoPrint Solutions Company.