Markzware Lands Flightcheck Professional 5.0
Obviously Cox wasn't disappointed in Markzware's response to his feature ideas and requirements. "The previous version [4.0] was an important tool for us," Cox says. "But with our move to OS X, it was important that we have a compatible preflight tool."
The beta test is over. The market test is just getting under way. As with all pre- and post-flight tool vendors, the biggest challenge facing Markzware and its rivals is convincing publishers and printers to invest in preflight file validation tools and time.
While the benefits of avoiding glitches on the way to press appear obvious, the market remains far from saturated. The opportunity for firms such as Markzware and Enfocus, Adobe, Agfa, etc., is great.
Bad content—digital files with bugs that can stop the presses—continues to be uploaded to printers at a prodigious rate around the globe. Before file validation tools can have any benefit, more publishers must first accept the fact that preflight file validation is a required goalpost in modern workflows.
That's certainly the gospel all preflight vendors are preaching. It behooves any publisher to check into the various offerings, including the new FlightCheck Pro 5, and see how well the various products integrate into a robust publishing production workflow.
- Max Lamont