A Center for Industry Innovation: Samir 'Mr. Magazine' Husni on his new, nonprofit venture and the role he hopes it will play in the future of print
INBOX: When the center opens in August, what issue(s) will be its top priorities?
HUSNI: … The publishing model, which I believe is dead, is priority number one. Like I said in my column in [the March issue of] Publishing Executive, the publishing model is dead, not print. So coming up with a new publishing model will be priority number one. Other items will include finding new ways to reach customers, distribution methods, innovations in print, dealing with digital, and finding customers who count for our business … .
INBOX: How can interested magazine industry executives get involved?
HUSNI: … The majority of folks from the major media companies have e-mailed me and expressed interest in the center. I hope to hear from more as the idea of the center becomes more clear to people and as we release more information. I also hope that the industry associations will get involved. It will be such a small investment on their behalf in what will help and benefit our industry for years to come. The center will not compete with any industry or organizations -- it will just complement what is out there and provide an independent outlet to help enhance research and solutions for the industry.
To learn more about the center or to be added to the center's e-mail list, drop me an e-mail at Samir.Husni@Gmail.com.