Newsweek's eLife Goes Quarterly
Newsweek recently announced plans to increase its frequency of eLife, a publication about electronic communications that originally launched in 1994 as Computers & Family. Renamed and published as a semi-annual supplement to Newsweek magazine in 1999, eLife is expected to reach quarterly standing by April 2001.
With a circulation of one million, the magazine's publisher and executive vice president, Gregory Osberg, reports that despite cut-backs within the e-publishing realm, eLife targets the consumer who uses computer-aided technology in both the personal and private sector of life. The news magazine format has been chosen, according to Osberg, to fulfill this diverse niche between novice and professional user.
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