Is Your Company Structure Holding You Back?
For some publishers, outsourcing is necessary from a cost standpoint, but presents its own workflow challenges. For one business-to-business/enthusiast publisher, outsourcing print production "included a change in just about every internal process and structure. This included new software, bringing prepress in house, a change in the way we process ads, and a totally new billing structure."
Following an "initial shock," he says, the change was successful, eliminating "a good deal of the back and forth, which can be extremely frustrating under a deadline. ... It's about condensing the work and eliminating steps in the process. It's a work in progress that we are always improving." PE