UBM Electronics Appoints New CEO: Kathy Astromoff Tapped to Accelerate the Company's Strategic Growth
(Press Release) SAN FRANCISCO, Jan. 17, 2012—UBM Electronics, the daily source of essential business and technical information for the electronics industry's decision makers, today announced the appointment of Kathy Astromoff as CEO, effective February 13. Serving the needs of more than 1.7 million engineering professionals , UBM Electronics' extensive portfolio in media and marketing solutions for the electronics industry includes the industry-leading brands EE Times, EDN, Design News, DesignCon, as well as the Design event series and ESC, North America's largest and most comprehensive embedded event. Astromoff will report to Paul Miller who has expanded his responsibilities to oversee the UBM Channel and UBM Design Central divisions in addition to leading UBM Electronics & UBM Canon (Publishing).
As CEO of UBM Electronics, Astromoff will lead a committed team who are passionate about delivering decision-critical information, commerce solutions and marketing services to the global electronics community. As a technology and media industry veteran, Astromoff previously served as EVP of UBM TechWeb, overseeing media brands serving deep-tech communities such as game developers, software developers and IT security researchers. These brands included UBM's leading paid conferences: Game Developers Conference and Black Hat USA. She completed the international expansion of the Game Developers Conference franchise in Europe and China, led the initial development of Black Hat's online presence, and successfully initiated multiple acquisitions and managed their integration, including the upcoming Online Marketing Summit.
"We are excited to welcome Kathy to UBM Electronics," Miller said. "Kathy has a keen sense of the complex and fast changing technology industry and a strong understanding of customers' needs as she has successfully shown through her contributions with Black Hat, HDI and Web 2.0. She will concentrate on the strategic positioning of our portfolio, drive our growth plan and accelerate the transformation of UBM Electronics into a broad based business focused on expanding our reach into the global electronics community, providing services to advertisers and readers and building upon the early success of our commerce initiatives."