Audio & Podcasting

Internal Hearst Podcast Brings the Inside Dish
January 7, 2019 at 12:13 pm

If you’ve ever wanted to hear more about the goings on at Hearst Magazines and its cafeteria, there’s a podcast for that. Meant for an internal audience but hosted on SoundCloud, the publisher in recent weeks has launched “Making Media,” WWD has learned, hosted by none other than Troy Young, the group’s president, and Kate Lewis, its…

Going Into 2019, The Publishing Industry Is Excited About Audio
January 2, 2019 at 11:22 am

Audiobooks have been a popular sector of the publishing industry for years now thanks to the ubiquity of the smartphone, but 2018 was the year that distribution channels caught up: Google, Walmart, and Instaread all started selling audiobooks within the last year, and Kobo wasn't too far ahead of them. Intermediaries are making audiobook distribution easier…

Podcasting Is Media’s Slow Food Movement
December 19, 2018 at 11:37 am

As legacy and new digital publishers in the wider world seek to wean their business models from an over-reliance on advertising, social platforms, and costly video, the turn is toward developing direct revenue from audiences — subscriptions, paywalls, crowdfunding, memberships, and Rorschach-like blockchain experiments. It’s pleasantly…

Bubble Fears, Old-Guard Acquisitions, and Audible: This was 2018 in Podcasts
December 12, 2018 at 1:38 pm

Twenty Eighteen. What kind of year has it been? When I sat down to plot this column last Tuesday, a few words popped to mind: busy, chaotic, confusing. Frankly, I’m not sure how I’ll remember 2018 down the line, but I have some ideas of a few things that’ll stick. I. Perhaps the most pronounced public narrative…

Google is Launching a Voice-Driven Version of Google News for Smart Speakers and Phones
December 10, 2018 at 1:03 pm

People like smart speakers, but there are a lot of things they don’t like about news on smart speakers. As recent research by Nic Newman — published by the Reuters Institute for the Study of Journalism, and written up by us here — shows, consumers aren’t the biggest fans of the sort of news briefings that publishers have been pushing out.…

The Transformation of Bloomberg Media
November 2, 2018 at 9:49 am

Bloomberg Media remains a relatively unique industry player, in the sense that it is a very large media company sitting inside an even larger financial and technology brand. Owned by the largest shareholder and the man behind the name, Michael Bloomberg, the media division began as an extension of the core business before being transformed into…

Slate's Podcast Revenues Forecast To Comprise 35% Of Business
October 17, 2018 at 3:22 pm

Slate’s audio business will make up 35% of the digital magazine’s business next year.That’s up from 28% of the business podcasting represents for Slate this year, Charlie Kammerer, Chief Revenue Officer, The Slate Group, told Steve Smith, vice president-editorial director of events at MediaPost’s Publishing Insider Summit yesterday.Slate, which…