Audio & Podcasting

The New York Times' Breakthrough 'The Daily' Soars Past 100M Download Mark
October 18, 2017 at 1:41 pm

Within nine months of its launch, it looks like The New York Times (NYT - Get Report) has more than a success on its hands. "The Daily" is becoming a phenomenon, an out-of-the-blue hit that is forcing print-based business leaders to think anew about the revolutionary…

Creating Content for the Voice Activated World
October 13, 2017 at 2:32 pm

Voice is an area set to explode for digital content creators, with several competing technologies now available using advances in artificial intelligence (AI) to provide consumers with voice activated services either via their own mobile devices or increasingly through bespoke devices, or ‘assistants’. These include Google’s Assistant, Apple’s Siri, Microsoft’s Cortana and Amazon’s Alexa. Speaking…

Why Publishers Have the Upper Hand in the Growing Podcast Market
October 4, 2017 at 12:56 pm

You know podcasts are really a thing when the former Vice President of the United States has one. If you’re interested to find out what ‘Joe wants you to know’, you can listen in to his five to 10 minute episodes on iTunes, Spotify, and Google Home or just shout out, “Alexa, enable Biden's Briefing.”…

Joe Biden's Latest Gig: Curating the News
September 26, 2017 at 3:24 pm

The former vice president has launched a new daily podcast-like program called "Biden's Briefing" in which he shares the articles he's reading. He's partnered with a new startup called Ground Control to create the audible programs, which are between 3 to 15 minutes long. Topics range from healthcare and climate change to the economy. Entertainment…

BBC Is Making Interactive Radio Plays for Alexa and Google Home
September 8, 2017 at 8:08 am

The BBC is known for producing radio plays, but the format is about to get a high-tech twist: a new experiment by the broadcasting company will turn traditional audio dramas into interactive stories. One new radio play — a comedy / science fiction story titled The Inspection Chamber — will work similarly to a choose…

A Decade After Launching, Monocle Is Still Confident About Print
September 1, 2017 at 1:13 pm

Andrew Tuck, the editor of Monocle, is confident the magazine is never going to have a Snapchat team. In the decade since it was founded, Monocle has strived to make strategic decisions about where and when to invest in new products and initiatives, both editorially and commercially. Editorially, it launched Monocle 24, its 24-hour radio…

How Will the Internet of Things Impact Publishers?
August 31, 2017 at 12:17 pm

The next wave in digital publishing is on the way. And it’s built on the Internet of Things, the growing network of connected objects that collect and exchange data and information. For publishers, it’s the smart future of communications that enables intelligent and intuitive two-way delivery of content and preferences. It’s no surprise then that…

Press Release: IAB Releases First “Podcast Playbook” for Advertisers
August 22, 2017 at 1:48 pm

New York, NY (August 22, 2017) – The Interactive Advertising Bureau (IAB) released today the “IAB Podcast Playbook,” the organization’s first-ever buyer’s guide for podcast advertising, which provides insights into audience demographics, listener behaviors, creative treatments, ad formats, delivery and targeting, and ad effectiveness measurement. Its release is timed to prepare brands and agencies for…

BuzzFeed’s New Audio Morning Briefing Was Made for Amazon Alexa
July 19, 2017 at 3:58 pm

Instead of waking up and checking their phones for the latest push notifications, newsletters or podcast episodes, BuzzFeed's audience can now just ask for the morning's top news. The digital news organization launched a new morning briefing Wednesday that was made for smart speakers with hands-free voice services, such as the Amazon Echo. The briefing, titled Reporting to You,…