Epsilon

2012 M&A Market Shows Dramatic Increase in Number and Value of Deals
January 7, 2013

Burgeoning innovation, rising corporate investment and a year-end rush to beat the tax man drove robust mergers and acquisitions in 2012 for the media, information, marketing and technology sectors. M&A surged to 1,351 transactions for the year, or 50% more than in 2011, at a total value of nearly $75 billion, according to The Jordan, Edmiston Group, Inc.

Forrester Reports on E-Mail Service Providers
December 30, 2009

Sixty-nine criteria were used to gauge the E-Mail Service Providers (ESPs), divided into three buckets: current offering, strategy and market presence. Forrester said the 15 ESPs were selected from a potential group of 40, using firms with at least $10 million in global billings and those that send 200 million-plus emails a month, among other benchmarks.

 

 

Has the Print Magazine Bubble Burst?
November 1, 2009

I have to be honest. I am shocked that so many magazine people are so shocked about the current state of the industry. For years, before the economic downturn, we heard that there were too many redundant titles out there. You've heard of the "dot-com bubble" of 2000 and the "housing bubble" of 2008; I think we are experiencing the bursting of the magazine bubble of 2009-2010.

E-mail Marketing Performance Holding Up in 2009
July 13, 2009

E-mail marketing performance remained stable through the first quarter of 2009, according to a new study from Epsilon, with an increase in open rates for the third quarter in a row.

E-mail Marketing Performance Holding Up in 2009
July 13, 2009

E-mail marketing performance remained stable through the first quarter of 2009, according to a new study from Epsilon, with an increase in open rates for the third quarter in a row.

The Two-Faced Marketer
November 1, 2008

E-mail offers a way to deliver fresh content online, while driving traffic to related Web sites, maintaining customer loyalty and cross-promoting brands. In addition to serving as a marketing tool, it has the dual ability to stand on its own as a revenue-generating product in the form of an e-newsletter.

Fast Stats
August 1, 2008

Tepid Growth for Consumer, B-to-B Magazine Industries Over Next 4 Years The consumer magazine industry will experience a compound annual growth rate of 3.5% for the period of 2008-2012, according to PricewaterhouseCoopers’ recent report on global entertainment and media. Business-to-business publishing will see a compound annual growth rate of 3.2% during that same period. The outlooks for both segments are well behind most other established segments in the report, including TV advertising (5.9%), film (5.3%) and video games (10.3%). Source: PricewaterhouseCoopers’ “Global Entertainment Media Outlook: 2008-2012” Interactive Ad Spending Share to double Interactive media’s share of worldwide advertising expenditures will climb to 15% in

Breaking News: Ziff Davis Media Names New President
May 1, 2008

Peter Weedfald, a 25-year veteran of the technology industry, was named president of Ziff Davis Media this afternoon in an announcement made by CEO Jason Young. The move is another step in Ziff Davis Media’s transformation into a digital media company and comes on the heels of the company settling its debt with creditors on Wednesday. Weedfald is a former employee of Ziff Davis Media. He most recently held the post of SVP, CMO at Circuit City. Previously, he served as SVP, CMO of Samsung Electronics North America, where he was responsible for the company’s sales, marketing, product management and advertising of its

The World Wide GooWeb - Vote to Rename the Internet!
July 30, 2007

About a year ago, I told an investor friend of mine that I thought it was only a matter of time until Google came down from trading at $400+ a share and got in-line with companies like Microsoft and other NASDAQ-100 companies trading at lower levels.

I was wrong (yes, I’m aware that July wasn’t a great month for Google shareholders).

I now am ready to push legislatures to rename the Internet, “Google.” Sure there will be some monopoly and anti-trust uproar, but I remain amazed at what is happening at Google - and I’m not referring to its contextual advertising service for publishers (AdSense) or