The Week

Running Out of TIME: The Slow, Sad Demise of a Great American Magazine
April 12, 2013

I can still remember how jealous I felt. It was the mid-1990s, and I was a reporter at Inc. magazine in Boston. At Inc., we had just convinced our owner to cough up a few dollars for me and one other editor to launch -- in our spare time. But here I was, high above the ground in a mid-town skyscraper that Henry Luce built, and a fellow by the name of Bruce Judson was about to show me Time Warner's $100-million investment in a new media division.

The Art of Making Magazines edited by Victor S. Navasky and Evan Cornog
March 25, 2013

If a magazine still is what it's been for almost three centuries—an ink-on-paper "storehouse" of writing, published on a regular schedule—then the "media industrial revolution" (to use Tina Brown's awkward phrase) is surely in the process of rendering many of our magazines obsolete. Seen historically, The Art of Making Magazines—a collection of twelve lectures by esteemed editors, proofreaders, designers, and writers delivered over the last decade to graduate students at the Columbia School of Journalism—may have barely made its deadline. (Future versions might be titled something like The Lost Art of…)

Magazine publisher Dennis clocks up 150m YouTube views
March 20, 2013

Dennis Publishing has clocked up more than 200 million video views, with 150 million of those hits on YouTube. The magazine publisher, which has more than 50 titles including The Week, evo, Men's Fitness and Auto Express, is generating £2 million a year from online video, the managing director of Dennis Interactive told

That total includes income from YouTube, ads displayed around videos placed on any of the 20 Dennis sites, and income from providing creative video solutions for brands.

Pete Wootton, managing director of Dennis Interactive, the digital division of Dennis Publishing, talked us through the evolution 

Who will unlock the digital promise of IPC Media?
March 11, 2013

IPC Media – one of the world’s most famous magazine groups – is celebrating its 50th anniversary in 2013. Or rather, it isn’t. The London-based company may have decided there’s no reason to party. Business is tough, copy sales and advertising are sliding, and profits have fallen by more than two-thirds in 10 years. And now parent company Time Warner is floating the company off as part of Time Inc. It’s effectively up for sale.

The announcement came today after abortive negotiations to sell IPC (along with most of Time Inc’s 130 magazines including Time, Sports Illustrated and People, America’s

Everyone Knows Print Is Dead. Which Is Why NSFWCORP Is Launching A Print Edition
March 6, 2013

On March 25th, NSFWCORP is launching a print edition. Experts agree: this is a terrible idea. Tina Brown, the editor of Newsweek/DailyBeast says print is dead, and as proof she points to the closure of a magazine that she drove into the ground using a succession of bullshit linkbaity barely-Business-Insider-worthy covers which succeeded only in turning a troubled print brand into a doomed one.

Editors of dozens of local newspapers say print is dead because they are unable to find an audience hungry for their daily bowl of rehashed AP Newswire copy, unfunny comic strips, dumb-as-a-rock ‘humor’ columnists and some nonsense

Dealing With the Loss of Saturday Delivery
February 26, 2013

The only good thing about the loss of Saturday delivery for periodicals publishers is that the response is unambiguous, if painful. There's only so much a print concern can do to get around the realities of the manufacturing and shipping process, but magazines have been thinking for some time about how best to tweak production and distribution schedules to minimize the impact of such a move

Magazine Publishers Feel Sting of Post Office Cutbacks
February 12, 2013

After last week’s announcement that the U.S. Postal Service will cut Saturday mail, associations in the publishing industry are expressing concern that the change could hurt their members’ business models.

Like packages and direct-mail pieces, magazines rely on the U.S. Postal Service to deliver their goods. So how did they take the news that the USPS would be taking Saturdays off starting in August? Not well. More details:

Newspapers, magazines will have ‘not-great’ choices as USPS plans to end Saturday delivery
February 8, 2013

The U.S. Postal Service intends to cut first-class delivery on Saturdays starting in August, CBS reported Wednesday. “That means most mailers, letters and catalogs would not arrive on Saturdays,” CBS’ report reads.

The plan to shrink delivery from six days a week to five would only affect first-class mail, while packages, mail-order medicines, priority and express mail would still get delivered on Saturdays. The post office lost nearly $16 billion in fiscal 2012.

Saturday delivery is a “reader experience issue,” The Week’s president, Steven Kotok, told Poynter by phone. The Week closes its issues late on Wednesday night and delivers

Magazines React to Post Office Cutbacks: ‘The Friday Evening Post’?
February 7, 2013

The magazine industry, which has already been hurt by advertising declines and the loss of readers, spent Wednesday afternoon reeling from the latest news that they no longer would be able to get magazines delivered on Saturdays.

Magazine publishers were especially surprised at how quickly the new policy is expected to take effect. Postal Service officials plan to stop delivering mail on Saturdays as early as Aug. 5th. The Magazine Publishers Association issued a statement on Wednesday afternoon saying that it feared magazines that were published weekly would be most affected by the news.

Future selling $1 million per month in tablet magazines
November 23, 2012

Magazine publisher Future says its tablet magazines are earning it $1 million per month in gross revenue.

It is now selling 239,000 tablet magazines per month, led by T3 in the UK (30,000) and MacLife in the States (65,000), plus dozens of other mostly replica editions amongst its more than 100 tablet titles.