I've been reading magazines since I was a girl, graduating through the years from Highlights to Seventeen to Glamour. Ok, maybe I also read Tiger Beat once in a while (Davy Jones!). But it was always my mother's Vogue that thrilled me most: the glossy pages of gorgeous long-legged models in fabulous locales wearing elaborate cloth concoctions. It was aspirational reading for me long before I knew what the word meant.
There is an old expression that says, "It's not the size of the wand, but the magic that it performs." I believe that this sage advice is true with almost everything, including our beloved publishing industry. David showed Goliath what size meant to him and Reader's Digest showed The Saturday Evening Post what size meant to it at 25 percent of the Post's size.
It’s a fairly common assumption that millennials don’t read print media because they’re all too busy browsing blogs, clicking on Facebook links and watching YouTube videos to crack open a physical magazine. Well, a new study from Condé Nast says young people's magazine readership is actually the highest it's been in decades.
“There’s a misperception about what’s going on with printed magazines,” said Scott McDonald, svp of market research at Condé Nast, who headed a similar study six years ago. “I thought that coming back and redoing the study after six years of this brutal recession,
Rodale Inc. today announced that Lori Burgess has been named Publisher, Prevention, effective immediately. In this role, she will lead print and digital advertising sales and marketing efforts across the brand, reporting to Chris Lambiase, SVP, Publishing Director, Rodale Inc.
Over the last few years magazine publishers have struggled to get any meaningful traction against a tide of new media companies, a fast changing online landscape and advertisers’ flight to digital. The form and function of content is changing and this has forced publishers to experiment and fail publicly. All the while the likes of Flipboard are blissfully turning tablet unfriendly free content into a crafted, visually pleasing, linear magazine experiences and the evolving technologies of HTML5 and CSS3 are offering web designers new responsive magazine-like design options.
In a big shake-up at Maxim publisher Alpha Media, industry veteran Jack Kliger is coming on board as “executive chairman” and taking over from just-ousted CEO Joseph Mangione.
As the de facto chief executive, Kliger becomes the fifth person to hold the top spot in the past four years since Quadrangle Capital Partners took over what was then a three-magazine company from British publishing maverick Felix Dennis.
In 2009, Quadrangle defaulted on its debt to lenders, including Cerberus Capital Partners, who took over Alpha Media in a debt-for-equity swap. By the time of the takeover, two titles,
The Magazine Innovation Center at The University of Mississippi’s Meek School of Journalism hosted the ACT 2 Experience last October. We asked 17 media experts who attended the ACT2 Experience their opinions about the future of the printed word in a digital age. Click on the link above to watch and listen to the experts’ answer to the question “What is the future of the printed word in a digital age?”
Meredith Corporation and Reader's Digest Association announced today they have completed the agreement for Meredith to acquire Every Day with Rachael Ray.
Meredith Corporation announced a series of executive promotions and new leaders in its National Media Group.
Bauer and Future Publishing are reported to be the two shortlisted publishers bidding to for a stake in BBC Worldwide’s magazine division.