Greg Sullivan, co-founder of San Francisco-based AFAR Mediaannounced today that AFAR has partnered with eMedia GmbH of Hanover to distribute the German language edition of AFAR magazine. Available throughout Germany, Austria and Switzerland in the fall of 2012, the magazine will be offered quarterly.
Ask a dozen magazine production professionals to define the term “workflow,” and you’ll likely receive 12 different definitions. But despite the unique ways in which magazines are produced, generally speaking, workflow is all about taking valuable content, manipulating it in a way that maintains its integrity (no matter how it’s output), and doing it all lightning fast. “A successful workflow is one that allows publications to produce content and distribute it on a schedule that makes it able to compete with Web sites for readers’ attention,” according to Scott Seebass, CEO, Xinet Inc. in Berkeley, Calif. Given the plethora of technologies accessible to publishers