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Reader Revenue Tops $130 Million at The Guardian
July 20, 2018 at 12:41 pm

Those annoying yellow banner ads on The Guardian's website suggesting readers dig deep for journalism have worked. The Guardian Media Group said that it has raised about $130 million in reader revenue, according to a spokesman for the company, helping put the paper on a better financial path. The Guardian's online coverage of Facebook's Cambridge Analytica…

The Quest for new Audiences has Taken The Washington Post to the Streaming Platform Twitch
July 18, 2018 at 12:48 pm

Twitch: It’s not just for Fortnite battle royales anymore. The Washington Post tried out broadcasting on the streaming platform best known for gaming yesterday with content related to politics — which is its own battle royale, really. The Post’s plans for the platform include “postgame” coverage of major news events hosted by political reporter Libby Casey and a series…

Condé Said Mulling More Cuts, Possible Closures
July 18, 2018 at 12:41 pm

Condé Nast has been undergoing a restructuring for the last two years — but the process isn’t over quite yet and there could be yet another magazine casualty on the way. Numerous sources say one possibility being considered is to finally do what has been long rumored: shutter the nearly 50-year-old W magazine, launched in 1972 by publishing…

Gawker.com sold to Bleacher Report Co-Founder Bryan Goldberg in Bankruptcy Auction
July 16, 2018 at 11:26 am

The last vestiges of Gawker.com, the now-dormant gossip website that was equal parts feared and admired, were sold on Thursday to Bryan Goldberg, the founder of Bustle and co-founder of Bleacher Report. A person familiar with the situation confirmed the sale of the site, which they said went for less than $1.5 million. Goldberg founded…

Ousted Billboard CEO John Amato Being Probed for Sexual Misconduct
July 16, 2018 at 11:17 am

The CEO of Billboard and The Hollywood Reporter was pushed out earlier this week after a private internal investigation raised concerns about evidence of sexual harassment and other wrongdoing, according to three sources with direct knowledge of the outcome of the internal investigation. The probe…

Publishers Balk at Publicis Media’s New GDPR Requirements
July 13, 2018 at 12:14 pm

Several publishers are pushing back on demands by agency giant Publicis that are meant to get the agency in compliance with the General Data Protection Regulation. The concerns center around Publicis’ shifting liability for the new European privacy law to publishers. The GDPR requires companies to justify collecting people’s data…

Programmatic is Not Just for Media Buyers. What Publishers Need to Know.
July 13, 2018 at 12:06 pm

It’s a message we’ve been hearing percolate through the industry now for years: programmatic is the future of advertising. Brands, in search of more control over their media buying activity, have embraced technology-based approaches that promise efficiency, precision, flexibility, and superior ROI. Warts…

Dire Predictions Aside, GDPR Didn’t Kill Ad Retargeting (It’s Growing)
July 9, 2018 at 11:02 am

Europe’s far-reaching data privacy law was meant to be the end of ad retargeting, but the early signs suggest it’s still going strong. Six weeks after the arrival of the General Data Protection Regulation, spending on retargeting is rising, according to several advertising executives. In the case of three of those executives, who all spoke…

Atlantic Media’s Quartz sale is as quirky and quartzy as the site itself
July 6, 2018 at 10:28 am

Give David Bradley new credit for publishing innovation. The Atlantic Media owner built his company into one of the country’s highest quality journalism companies, embracing the possibilities of digital far better than most of his peers. Over a couple of decades, he and his team assembled a group of high-performing B2C and B2B companies. Now,…

'Rolling Stone' To Publish Monthly, Expand Events Business
July 6, 2018 at 10:24 am

Six months after Wenner Media sold its controlling stake in Rolling Stone to Penske Media, the magazine will cut its print issues from biweekly to monthly. The Rolling Stone brand is getting a redesign in both print and digital, and a new focus on events. Each Rolling Stone issue will now be $9.99, up from $5.99. The new version of the magazine will…

California Passes Sweeping Law to Protect Online Privacy
July 2, 2018 at 11:19 am

California has passed a digital privacy law granting consumers more control over and insight into the spread of their personal information online, creating one of the most significant regulations overseeing the data-collection practices of technology companies in the United States. The bill raced through the State Legislature without opposition on Thursday and was signed into…

Unilever Says No More Fake Followers and Bots
July 2, 2018 at 11:15 am

Unilever’s CMO Keith Weed kicked off Cannes with a big announcement: The company would make an effort not to work with influencers who had fake followers or used bots to grow their accounts. But the reality of working with influencers whose followings are authentic may be trickier than just making a proclamation like that. Neil Waller, CEO…

New York Media Builds A Digital Empire On The Legacy Of Its Iconic Print Magazine
June 29, 2018 at 8:44 am

In the last decade, New York Media, the parent company of New York magazine, has aggressively expanded its digital offerings, adding six topic-oriented sites that have carved out their own space as standalone brands, built on the 50-year-old legacy of one of the most successful print magazines of all time. It’s a remarkable story. When New York launched in…

What AT&T’s Acquisition of AppNexus Means
June 27, 2018 at 9:30 am

AT&T has acquired digital advertising technology company AppNexus, it said Monday, signaling that the telecom giant is looking to become a bigger player in digital advertising and siphon digital ad dollars from Google and Facebook. The deal, reportedly worth around…

After Decimating the Print Business, Facebook Launches a Magazine That’s Not a Magazine
June 27, 2018 at 8:33 am

It looks like a magazine. It reads like a magazine. It even has the word “magazine” on the front cover. But don’t be fooled. “Grow by Facebook,” a new quarterly publication from the social network, is definitely not a magazine. Rather, it’s a “thought leadership platform” about people “challenging the status quo,” according to the…

David Carey Stepping Down As President Of Hearst Magazines
June 25, 2018 at 12:32 pm

David Carey, the president of Hearst Magazines since 2010 and the architect of some of the most successful magazine launches at that company in recent decades, is stepping down at the end of the year, according to the company. Carey will serve next year as a fellow at the Harvard Advanced Leadership Initiative, a program…