Magazines' Digital Circ Soars... to 2.4% of Total

February 7, 2013

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Magazine circulation remained roughly flat in the second half of 2012 as digital editions grew again but remained a small contributor to the whole, according to new figures from the industry's chief arbiter of circulation.

Paid digital editions in the second half increased approximately 147% from the second half of 2011, according to the latest twice-yearly report from the Alliance for Audited Media. That means digital now comprises about 2.4% of the industry's total circulation. A year earlier, digital was under 1%.

Magazines with the largest digital circulation include Game Informer, Maxim, Cosmopolitan, National Geographic, Reader's Digest,...

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Source: Ad Age

Companies Mentioned:

Hearst Corp.

Rodale

Time Inc.

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