Pub Talk

By Denis Wilson

About Denis

Denis Wilson is the senior editor for Publishing Executive and Book Business magazines. In this role, he keeps a finger on the pulse of the publishing world, especially in terms of how tech innovations are affecting the industry.

Previously Denis was editor of WetFeet Magazine and, both geared toward providing job seekers with insightful career advice. As a freelance writer, Denis’ work has been published by The New York Times, Fast,, and Philadelphia City Paper.

Denis has a Master’s Degree in Magazine, Newspaper and Online Journalism from the S.I. Newhouse School of Public Communications at Syracuse University in Syracuse, N.Y.

You can find him here:

Or here: @denis_philly


Publishers' Dojo

Linda Ruth
Classic Print Business Models Influence Convergent Media: Adopts a Magazine Subscription Model
Apr 18, 2014

Like everyone else in our business, I get drawn in to the ongoing conversation about this dying and that dying....

Publisher's Paradox

Andrew Davis
Publisher's Paradox: Leveraging Email to Inspire Action
Apr 7, 2014

Instead of sending your audience passive content, send your audience something they can take action on. If you read last...

Media Vent

Bob Sacks
It's Not All Good News for Magazine Publishers
Apr 1, 2014

Sometimes I just have to put the tequila aside and deliver a sobering report to the industry to offset some...

Industry Insiders

The Insiders
Publishers: Take a Lesson from the Louvre
Mar 21, 2014

Today, few premium publishers can compete with the rest of the Internet. But being the most trusted source of news and...

B2B Beat

Andy Kowl
What Bloggers Can Teach B2B
Jan 23, 2014

Blogs were pronounced dead in Fast Company in December of 2012 and in New Republic in April of 2013. And just before the New...

The Digital Market

Thea Selby
A Critique Of Yahoo's Digital Magazine Strategy
Jan 14, 2014

Small Business Trends writer Shawn Hessinger and I have a completely different view of the news that Yahoo was starting...

Profit from Publishing!

Thaddeus B. Kubis
Media Conference Exhibitors Should Go Deeper to Engage
Oct 9, 2013

It has been a few weeks since I attended (as the guest of the event organizer) the Publishing Business Conference...

February Issue of Publishing Executive Out Now

Last week another action-packed issue of Publishing Executive hit subscribers' inboxes. In case you missed it, check out the digital edition here. And if you're not yet a subscriber, sign up here for your free digital (or print) subscription.  Read More >>

Companies Mentioned:

Slow Down Old World, You're Moving Too Fast

One of my favorite songs off one of the best country albums ever is "Slow Down Old World" by Willie Nelson. He released the song on the Shotgun Willie album in 1973. The world was moving too fast for Willie then and is moving too fast for us today.  I have the album on vinyl and it's impossible to listen to Willie's languid singing and look at the weathered album sleeve and not slow down for a minute. That's why it's timeless music.  Read More >>


Demand Media: A Story of Garbage In, Garbage Out

Earlier this week we aggregated a news item by Variety that reported on the downfall of content farming operation Demand Media. I suppose you shouldn't relish in someone else's failure, but it's hard not to be pleased by the fact that "the internet" is increasingly rewarding creators and publishers of high-quality content.  Read More >>

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Good Native Advertising Has Little To Fear From FTC

Today, in Washington D.C., the Federal Trade Commission is exploring the blurring of lines that is occurring between digital content and digital advertisements. Clearly, publishers and marketers are concerned the government could put a damper on what some see as a magic elixir for digital publishing.


Politico Magazine: Or How The Web Turned To Print

Last week I wrote about the continued importance of magazine covers, as well as the trend of online-born publications, such as Pitchfork and The Awl, experimenting with digital magazine-style formats. With perfect timing, the first issue of Politico Magazine landed on our doorstep today in all its printed glory. The cover features a well-designed through-the-keyhole image of Barack Obama in his office, intended to convey the isolation and loneliness of being the one and only president of the

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Magazine Covers Still Matter -- Because Understanding The World Is Valuable

As should happen when you see a very well done magazine cover, I paused for a moment when I saw BloombergBusinessweek's cover on Twitter's IPO last week. I did so because it simply and beautifully encapsulated what the Twitter IPO represents -- a social media tool that seemed to be a silly little thing just a few years ago had achieved Wall Street-levels of sophistication. 

Digging Up the Past: Publishing Archives Can Have A Second Life

Today Rolling Stone announced that Lou Reed would be featured on the cover of its next issue hitting newsstands this Friday. The post previewing what readers can expect in the issue says senior writer David Fricke combed through his archives of interviews with Reed and found quotes from the musician's associates, such as the unforgettable Andy Warhol.  Read More >>

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Magazine Leaders Take Jabs, Forge Ahead Into Uncertainty

C-level executives are like politicians: when asked a question, they rarely answer what they were asked. The only way to combat this is to have a persistent interviewer. At the closing event of the Magazine Publishers Association conference last week The New York Times' David Carr played the ideal foil to some of the magazine industry's biggest whales, including executives from Hearst, Conde Nast, Rodale, Time and Meredith. At any given point, Carr had the crowd laughing or the...  Read More >>