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BUSINESS MANAGEMENT

The place where executives in publishing management canfind tools to help them develop profitable publishing strategies and stay up to date on the latest industry trends and news.

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Audio: Listen to Publishing Executive Live Panels on Mastering Data Analytics and Mobile Platforms

PE Live Event May 26, 2015

On May 18 th ,  Publishing Executive  held its second Executive Summit on Digital Media in New York City. The objective of the event was...

Why Time Inc. Should Sell Sports Illustrated

Sports Illustrated Cover cropped May 26, 2015

It's not a secret that Sports Illustrated and its parent company, Time Inc., are in deep financial trouble. But despite the fact SI is...

The Financial Times Bets on New Ad Format: Brands Pay for Time, Not Pageviews or Clicks

Financial Times Logo New May 22, 2015

For half a century or so, media advertising has been sold on the basis of "impressions" -- that is, the number of people who...

Thought’s on the IMAG-MPA Conference And a Love Letter From Samir Husni

Bob Sacks May 22, 2015

Professor Samir Husni and I both love the magazine industry, yet we come to that affection from completely different directions. He is enamored with  print...

Content Is Still King at the Executive Summit on Digital Media

PE Live Event May 21, 2015

On Monday  Publishing Executive  hosted it's second annual Executive Summit on Digital Media, which gathered over 60 publishers to discuss strategies around digital revenue, mobile...

Lucky Magazine Goes Quarterly

Lucky Magazine Aug 2014 cover May 20, 2015

Reports of Lucky magazine going all-digital have been a staple of the media rumor mill for several years, with WWD  reporting  just last month...

Maxim‘s New ’Hot List' for the Multi-Track Mind

Maxim Hot List 2015 May 19, 2015

Fifteen years after Maxim introduced its "Hot 100" list, a compendium of the "world's most beautiful" women according to its editors, the men's magazine is transforming...

Time Inc. Shrinks Books Division

time inc logo May 17, 2015

Time Inc. is still in contraction mode as it right-sizes its fleet of publications to fit the digital landscape. The New York-based publisher has...

Harvard Business Review’s Data Journey, Explained

Harvard Business Review logo May 15, 2015

Sarah McConville, vice president of marketing at Harvard Business Review (HBR) Group and publisher of Harvard Business Review Press spoke to Jon Watkins about...

What the Yale Publishing Course Has in Store for Book & Magazine Publishers

Yale Publishing Course Square logo May 15, 2015

The annual  Yale Publishing Course  (YPC), an instructional gathering of publishing leaders, is fast approaching. Held on July 12th-17th for magazine professionals and July 19th-24th...

 
 
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