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BUSINESS MANAGEMENT

The place where executives in publishing management canfind tools to help them develop profitable publishing strategies and stay up to date on the latest industry trends and news.

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PubExec Digital Media Summit Will Tackle Data, Mobile, Digital Revenue

Executive Summit on Digital Media screenshot April 29, 2015

After the  successful launch of the Executive Summit on Digital Media  last September Publishing Executive  has reprised the event with a new roster of publishing...

Teen Vogue Debuts Condé Nast's First Sponsored Cover Ad

Teen Vogue Cover ad April 27, 2015

Kylie Jenner has been the subject of plenty of online buzz this week for landing  her first solo Teen Vogue cover , but it...

In Defense of the Listicle

Top Ten April 27, 2015

The list - or "listicle," journalistic jargon for the combination of list and article - gets a bad rap. It's often derided as a...

What Slate Learned from the Launch of Slate Plus

Slate logo April 24, 2015

A year ago today,  Slate  launched  Slate Plus , a brand-new membership program. We asked you,  Slate's  readers, to give us money in exchange...

How a Magazine, a Vodka Company and an Obama Impersonator Ticked Off the White House Correspondents’ Association

Grey Goose Vodka April 23, 2015

Want to make a bunch of top-flight White House reporters really mad? Here's a handy how-to guide, courtesy of a tale involving the White...

Meredith Lays Off 100 as It Reorganizes

Meredith Corp. logo April 22, 2015

The  Meredith Corporation , the publisher of magazines like Family Circle and Better Homes and Gardens, laid off about 100 employees on Tuesday as...

Politico Plans to Double Its Reporting Staff to About 500

PE0214_politico April 20, 2015

US-based policy and politics news outlet Politico is looking to double the number of journalists it employs to about 500 over the next four...

Curbed's Growth Strategy: Broader and More National

Curbed April 17, 2015

Curbed, Vox's Media's real estate and architecture site, has taken on many forms since its launch in 2004. What started as a local neighborhood...

Editor James Oseland on Launching a Organic Life Magazine

Organic Life Small April 17, 2015

Why relaunch Organic Gardening as Organic Life?  I felt very instinctually that there is an enormous audience out there for a brand that encompassed...

ASME Dramatically Overhauls Ad Guidelines, Now OK for Editors to Create Ads

ASME April 16, 2015

The American Society of Magazine Editors has overhauled its guidelines, clearing away hurdles that sought to prevent editors from creating advertising content or publishers...

 
 
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