E-MEDIA
opportunities to help publishers develop profitable electronic strategies and products
through the use of Web sites, e-mail newsletters, social marketing, search, digital
editions and much more.
-
ABC Board Revises Definition of Digital Magazine
The Audit Bureau of Circulations (ABC) announced today that its board of directors ruled to modify its definition of...
-
Demand Media’s Content Assembly Line
Today, I am trading in my assignment editor for an algorithm: I am becoming a Demand Media writer. The... -
From Traditional Media to Tradigital Media: Reporter’s Notebook from Day One of the Publishing Business Conference and Expo
Print has no future. Print has a future. Print will vanish in 20 years. Print is still growing strong and... -
Don't Let Your Advertisers Put You Out of Business
Perhaps publishers are becoming the 85-year-old widowed grandmother who gets taken by the nice guy on the phone offering to... -
How to Create a 'Smart Ad'
As the new generation of e-readers emerges, how can advertisers distinguish their electronic offerings from the expected wave of obnoxious,... -
Publishers Should Create 'Toll Gate' For Premium Content
Wouldn't it be a tragedy if the Internet was the cause of the demise of excellent content? David Moore, 24/7...
-
Crisp Wireless Offers "First-of-its-Kind" Ad Placement Technology for Publishers
Crisp Wireless, a leading rich media mobile advertising company, today announced the launch of Adhesion, a new proprietary mobile ad...
More on E-media
More On E-media
Demand Media’s Content Assembly Line
March 12, 2010
Today, I am trading in my assignment editor for an algorithm: I am becoming a Demand Media writer. The company, founded in 2006, uses...
From Traditional Media to Tradigital Media: Reporter’s Notebook from Day One of the Publishing Business Conference and Expo
March 9, 2010
Print has no future. Print has a future. Print will vanish in 20 years. Print is still growing strong and will continue to do so....
Don't Let Your Advertisers Put You Out of Business
March 8, 2010Perhaps publishers are becoming the 85-year-old widowed grandmother who gets taken by the nice guy on the phone offering to invest their social security check....
How to Create a 'Smart Ad'
February 26, 2010As the new generation of e-readers emerges, how can advertisers distinguish their electronic offerings from the expected wave of obnoxious, pop-up-like ads (without going broke)?...
Publishers Should Create 'Toll Gate' For Premium Content
February 22, 2010Wouldn't it be a tragedy if the Internet was the cause of the demise of excellent content? David Moore, 24/7 Real Media founder and IAB...
Crisp Wireless Offers "First-of-its-Kind" Ad Placement Technology for Publishers
February 2, 2010Crisp Wireless, a leading rich media mobile advertising company, today announced the launch of Adhesion, a new proprietary mobile ad placement technology for smartphones. Adhesion...
Google Chrome OS Tablet Concept Revealed
February 2, 2010
Google could be developing its own rival to the Apple iPad, after an engineer at the search company posted a video online showing a...
Social Media Spotlight : Do Feed the Bloggers
February 2010
Most blogs boil down to, "I just saw this, and here's what I think of it," followed by several—or several "pages" of—dedicated commenters debating those...
From the Editor : Are We in This for the Long Haul or What?
February 2010
Strategy. Anyone remember that word? Sometimes it seems like many in the industry have forgotten it, if they ever knew it in the first place....
The New Era of Mobile
February 2010
The 8:15 a.m. train to Grand Central Terminal was crowded, and, standing in the back of the car, I observed the commuting rituals of 30...
